{"id":8264,"date":"2024-02-27T07:42:01","date_gmt":"2024-02-27T06:42:01","guid":{"rendered":"https:\/\/alexandrecenis.com\/?p=8264"},"modified":"2024-02-27T07:42:01","modified_gmt":"2024-02-27T06:42:01","slug":"be-the-first","status":"publish","type":"post","link":"https:\/\/alexandrecenis.com\/index.php\/2024\/02\/27\/be-the-first\/","title":{"rendered":"Be the first"},"content":{"rendered":"<p style=\"text-align: justify;\"><span style=\"color: #000000;\">Bien le bonjour le monde digital ! Apr\u00e8s une premi\u00e8re annonce sous forme de teaser en d\u00e9cembre 2023 qui avait commenc\u00e9 \u00e0 hyper les esprits, Renault et Publicis Conseil d\u00e9voilent la suite du reveal officiel de Renault 5 E-Tech 100% \u00e9lectrique. c&rsquo;est simple, po\u00e9tique, \u00e7a donne envie (et en plus personnellement, cela me rappelle des souvenirs)&#8230;.Venez, je vais tout vous expliquer, allez : Com\u2019 with me !\u00a0<\/span><\/p>\n<audio class=\"wp-audio-shortcode\" id=\"audio-8264-1\" preload=\"none\" style=\"width: 100%;\" controls=\"controls\"><source type=\"audio\/mpeg\" src=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2024\/02\/9f1e9dfd-13a2-fd76-7d75-ff8c6c270ced.mp3?_=1\" \/><a href=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2024\/02\/9f1e9dfd-13a2-fd76-7d75-ff8c6c270ced.mp3\">https:\/\/alexandrecenis.com\/wp-content\/uploads\/2024\/02\/9f1e9dfd-13a2-fd76-7d75-ff8c6c270ced.mp3<\/a><\/audio>\n<p style=\"text-align: justify;\"><span style=\"color: #000000;\"><br \/>\nIntitul\u00e9 \u00ab be the first \u00bb, le film d\u2019une minute est produit par le studio londonien ManvsMachine.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-8265 size-large\" src=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2024\/02\/1-6-1024x579.png\" alt=\"\" width=\"1024\" height=\"579\" srcset=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2024\/02\/1-6-1024x579.png 1024w, https:\/\/alexandrecenis.com\/wp-content\/uploads\/2024\/02\/1-6-980x555.png 980w, https:\/\/alexandrecenis.com\/wp-content\/uploads\/2024\/02\/1-6-480x272.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1024px, 100vw\" \/><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-8266 size-large\" src=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2024\/02\/2-6-1024x581.png\" alt=\"\" width=\"1024\" height=\"581\" srcset=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2024\/02\/2-6-1024x581.png 1024w, https:\/\/alexandrecenis.com\/wp-content\/uploads\/2024\/02\/2-6-980x556.png 980w, https:\/\/alexandrecenis.com\/wp-content\/uploads\/2024\/02\/2-6-480x272.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1024px, 100vw\" \/><\/p>\n<p style=\"text-align: justify;\"><span style=\"color: #000000;\">Le titre \u00ab Instant Crush \u00bb de Daft Punk \u00e9t\u00e9 choisi pour illustrer l\u2019ensemble de la campagne. Depuis le 26 f\u00e9vrier en France, le spot est visible en TV en format 30 secondes.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-8267 size-large\" src=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2024\/02\/3-6-1024x571.png\" alt=\"\" width=\"1024\" height=\"571\" srcset=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2024\/02\/3-6-1024x571.png 1024w, https:\/\/alexandrecenis.com\/wp-content\/uploads\/2024\/02\/3-6-980x546.png 980w, https:\/\/alexandrecenis.com\/wp-content\/uploads\/2024\/02\/3-6-480x267.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1024px, 100vw\" \/><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-8268 size-large\" src=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2024\/02\/4-6-1024x577.png\" alt=\"\" width=\"1024\" height=\"577\" srcset=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2024\/02\/4-6-1024x577.png 1024w, https:\/\/alexandrecenis.com\/wp-content\/uploads\/2024\/02\/4-6-980x552.png 980w, https:\/\/alexandrecenis.com\/wp-content\/uploads\/2024\/02\/4-6-480x270.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1024px, 100vw\" \/><\/p>\n<p style=\"text-align: justify;\"><span style=\"color: #000000;\">Il est \u00e9galement diffus\u00e9 en Europe dans un dispositif digital et social media. Des visuels 3D de R5 ont aussi \u00e9t\u00e9 produits pour couvrir le lancement. Plusieurs \u00e9v\u00e8nements sont \u00e0 venir : un contenu produit en partenariat avec LoFi Girl d\u00e9voile sur YouTube ; le WT5 show c\u00e9l\u00e8brera le retour de la voiture ; Roland Garros sera un temps fort pour pr\u00e9senter le prototype R5, etc.<\/span><\/p>\n<p style=\"text-align: center;\"><iframe loading=\"lazy\" title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/kXjO96DAY_0?si=-X3awsqYXTfaWOVw\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Bien le bonjour le monde digital ! Apr\u00e8s une premi\u00e8re annonce sous forme de teaser en d\u00e9cembre 2023 qui avait commenc\u00e9 \u00e0 hyper les esprits, Renault et Publicis Conseil d\u00e9voilent la suite du reveal officiel de Renault 5 E-Tech 100% \u00e9lectrique. c&rsquo;est simple, po\u00e9tique, \u00e7a donne envie (et en plus personnellement, cela me rappelle des [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":8269,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[2],"tags":[2865,2864,842,187,2863],"class_list":["post-8264","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-publicite","tag-daft-punk","tag-manvsmachine","tag-publicis-conseil","tag-renault","tag-renault-5"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Be the first - Alexandre Cenis<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/alexandrecenis.com\/index.php\/2024\/02\/27\/be-the-first\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Be the first - Alexandre Cenis\" \/>\n<meta property=\"og:description\" content=\"Bien le bonjour le monde digital ! Apr\u00e8s une premi\u00e8re annonce sous forme de teaser en d\u00e9cembre 2023 qui avait commenc\u00e9 \u00e0 hyper les esprits, Renault et Publicis Conseil d\u00e9voilent la suite du reveal officiel de Renault 5 E-Tech 100% \u00e9lectrique. c&rsquo;est simple, po\u00e9tique, \u00e7a donne envie (et en plus personnellement, cela me rappelle des [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/alexandrecenis.com\/index.php\/2024\/02\/27\/be-the-first\/\" \/>\n<meta property=\"og:site_name\" content=\"Alexandre Cenis\" \/>\n<meta property=\"article:published_time\" content=\"2024-02-27T06:42:01+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2024\/02\/vignette-6.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1249\" \/>\n\t<meta property=\"og:image:height\" content=\"701\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"admin8497\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@alexandrecenis\" \/>\n<meta name=\"twitter:site\" content=\"@alexandrecenis\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"admin8497\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/alexandrecenis.com\\\/index.php\\\/2024\\\/02\\\/27\\\/be-the-first\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/alexandrecenis.com\\\/index.php\\\/2024\\\/02\\\/27\\\/be-the-first\\\/\"},\"author\":{\"name\":\"admin8497\",\"@id\":\"https:\\\/\\\/alexandrecenis.com\\\/#\\\/schema\\\/person\\\/cb034178deaf60a8602f9c700c5b1c83\"},\"headline\":\"Be the first\",\"datePublished\":\"2024-02-27T06:42:01+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/alexandrecenis.com\\\/index.php\\\/2024\\\/02\\\/27\\\/be-the-first\\\/\"},\"wordCount\":203,\"image\":{\"@id\":\"https:\\\/\\\/alexandrecenis.com\\\/index.php\\\/2024\\\/02\\\/27\\\/be-the-first\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/alexandrecenis.com\\\/wp-content\\\/uploads\\\/2024\\\/02\\\/vignette-6.png\",\"keywords\":[\"Daft Punk\",\"ManvsMachine\",\"Publicis Conseil\",\"renault\",\"Renault 5\"],\"articleSection\":[\"Publicit\u00e9\"],\"inLanguage\":\"fr-FR\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/alexandrecenis.com\\\/index.php\\\/2024\\\/02\\\/27\\\/be-the-first\\\/\",\"url\":\"https:\\\/\\\/alexandrecenis.com\\\/index.php\\\/2024\\\/02\\\/27\\\/be-the-first\\\/\",\"name\":\"Be the first - 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