{"id":7683,"date":"2023-09-29T05:49:32","date_gmt":"2023-09-29T03:49:32","guid":{"rendered":"https:\/\/alexandrecenis.com\/?p=7683"},"modified":"2023-09-29T05:49:32","modified_gmt":"2023-09-29T03:49:32","slug":"live-your-wonder","status":"publish","type":"post","link":"https:\/\/alexandrecenis.com\/index.php\/2023\/09\/29\/live-your-wonder\/","title":{"rendered":"Live your Wonder"},"content":{"rendered":"<p style=\"text-align: justify;\">Bien le bonjour le monde digital ! Allez, c&rsquo;est vendredi et je vous propose aujourd&rsquo;hui de prendre le large avant le week-end. Si je vous parle d&rsquo;\u00e9vasion (mais de pollution), de libert\u00e9 et de r\u00eave, vous voyez o\u00f9 je veux en venir ? Non ? Pas de soucis : installez-vous et bienvenue sur \u00ab\u00a0Com&rsquo; With Me croisi\u00e8res\u00a0\u00bb. Aujourd&rsquo;hui je vous pr\u00e9sente la derni\u00e8re campagne de publicit\u00e9 pour Costa Croisi\u00e8res. Venez, je vais tout vous expliquer, allez : Com&rsquo; with me !<\/p>\n<p style=\"text-align: center;\"><iframe loading=\"lazy\" src=\"https:\/\/podcasters.spotify.com\/pod\/show\/alexandrecenis\/embed\/episodes\/Com-With-Me-S3E104--Live-your-Wonder-e29ua3c\" width=\"400px\" height=\"102px\" frameborder=\"0\" scrolling=\"no\"><\/iframe><\/p>\n<p style=\"text-align: justify;\">Costa Croisi\u00e8res lance sa campagne internationale visant \u00e0 r\u00e9pondre aux besoins et d\u00e9sirs des consommateurs et aussi, bien \u00e9videmment, \u00e0 vendre du r\u00eave. Con\u00e7u en collaboration avec Herezie, le concept cr\u00e9atif et le storytelling ont pour objectif de cr\u00e9er des \u00e9motions \u00e9videntes et profondes chez les passagers.\u00a0 Suit sa nouvelle signature \u00ab Live your Wonder \u00bb qui signifie \u00e9merveillez-vous.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-7684 size-large\" src=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2023\/09\/1-11-1024x426.png\" alt=\"\" width=\"1024\" height=\"426\" srcset=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2023\/09\/1-11-980x408.png 980w, https:\/\/alexandrecenis.com\/wp-content\/uploads\/2023\/09\/1-11-480x200.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1024px, 100vw\" \/><\/p>\n<p style=\"text-align: justify;\">La campagne est visible sur les diff\u00e9rents canaux de communication de l\u2019entreprise pr\u00e9sente en Italie, France, Espagne et Allemagne.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-7685 size-large\" src=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2023\/09\/2-11-1024x428.png\" alt=\"\" width=\"1024\" height=\"428\" srcset=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2023\/09\/2-11-980x410.png 980w, https:\/\/alexandrecenis.com\/wp-content\/uploads\/2023\/09\/2-11-480x201.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1024px, 100vw\" \/><\/p>\n<p style=\"text-align: justify;\">Le Spot publicitaire &#8211; diffus\u00e9 le 24 septembre dernier &#8211;\u00a0 sous forme de teaser sur tous les march\u00e9s est accompagn\u00e9 avec la chanson \u00ab I am a Believer \u00bb.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-7686 size-large\" src=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2023\/09\/3-11-1024x428.png\" alt=\"\" width=\"1024\" height=\"428\" srcset=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2023\/09\/3-11-980x409.png 980w, https:\/\/alexandrecenis.com\/wp-content\/uploads\/2023\/09\/3-11-480x201.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1024px, 100vw\" \/><\/p>\n<p style=\"text-align: justify;\">Enfin, Mindshare Italy a r\u00e9alis\u00e9 la planification m\u00e9dia omnicanal de la campagne.<\/p>\n<p style=\"text-align: center;\"><iframe loading=\"lazy\" title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/K83OsAfdTrI?si=ebro-gfGNl4Z-eSu\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Bien le bonjour le monde digital ! Allez, c&rsquo;est vendredi et je vous propose aujourd&rsquo;hui de prendre le large avant le week-end. Si je vous parle d&rsquo;\u00e9vasion (mais de pollution), de libert\u00e9 et de r\u00eave, vous voyez o\u00f9 je veux en venir ? Non ? Pas de soucis : installez-vous et bienvenue sur \u00ab\u00a0Com&rsquo; With [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":7687,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[2],"tags":[2717,2720,1906,2718,2719],"class_list":["post-7683","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-publicite","tag-costa-croisieres","tag-croisieres","tag-emotions","tag-herezie","tag-live-your-wonder"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Live your Wonder - Alexandre Cenis<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/alexandrecenis.com\/index.php\/2023\/09\/29\/live-your-wonder\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Live your Wonder - Alexandre Cenis\" \/>\n<meta property=\"og:description\" content=\"Bien le bonjour le monde digital ! Allez, c&rsquo;est vendredi et je vous propose aujourd&rsquo;hui de prendre le large avant le week-end. Si je vous parle d&rsquo;\u00e9vasion (mais de pollution), de libert\u00e9 et de r\u00eave, vous voyez o\u00f9 je veux en venir ? Non ? 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