{"id":722,"date":"2019-07-10T06:12:21","date_gmt":"2019-07-10T04:12:21","guid":{"rendered":"http:\/\/alexandrecenis.com\/?p=722"},"modified":"2019-07-10T06:12:21","modified_gmt":"2019-07-10T04:12:21","slug":"la-carte-de-lecologie","status":"publish","type":"post","link":"https:\/\/alexandrecenis.com\/index.php\/2019\/07\/10\/la-carte-de-lecologie\/","title":{"rendered":"La carte de l&rsquo;\u00e9cologie"},"content":{"rendered":"<p style=\"text-align: justify;\">Bien le bonjour le monde digital ! Dix ans \u2013 c\u2019est le temps qu\u2019il nous reste pour inverser le changement climatique avant que la situation ne devienne irr\u00e9versible. Depuis la signature de l\u2019accord de Paris sur le climat en 2016, les gouvernements peinent \u00e0 se mettre \u00e0 la page.<\/p>\n<p style=\"text-align: justify;\">Heureusement, certaines entreprises ont conscience des enjeux qu\u2019elles repr\u00e9sentent pour l\u2019avenir et prennent le probl\u00e8me de front. L\u2019entreprise de fintech\u2013 technologie financi\u00e8re \u2013 Doconomy en fait partie.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-723 \" src=\"http:\/\/alexandrecenis.com\/wp-content\/uploads\/2019\/07\/4-Carte-bancaire-Mastercard-Doconomy-1024x759.png\" alt=\"\" width=\"613\" height=\"455\" srcset=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2019\/07\/4-Carte-bancaire-Mastercard-Doconomy-1024x759.png 1024w, https:\/\/alexandrecenis.com\/wp-content\/uploads\/2019\/07\/4-Carte-bancaire-Mastercard-Doconomy-300x223.png 300w, https:\/\/alexandrecenis.com\/wp-content\/uploads\/2019\/07\/4-Carte-bancaire-Mastercard-Doconomy-768x570.png 768w, https:\/\/alexandrecenis.com\/wp-content\/uploads\/2019\/07\/4-Carte-bancaire-Mastercard-Doconomy-780x579.png 780w, https:\/\/alexandrecenis.com\/wp-content\/uploads\/2019\/07\/4-Carte-bancaire-Mastercard-Doconomy-1120x831.png 1120w, https:\/\/alexandrecenis.com\/wp-content\/uploads\/2019\/07\/4-Carte-bancaire-Mastercard-Doconomy.png 1200w\" sizes=\"(max-width: 613px) 100vw, 613px\" \/><\/p>\n<p style=\"text-align: justify;\">En collaboration avec MasterCard, la fintech su\u00e9doise lance une carte bancaire hors du commun : \u201cDo Black Card\u201d plafonne vos achats, non pas en fonction de l\u2019argent que vous avez sur votre compte, mais selon une limite d\u2019\u00e9missions de carbone que vous produisez.\u00a0Ainsi, la fintech utilise une m\u00e9thode appel\u00e9e \u201cAland Index\u201c, qui permet d\u2019estimer la quantit\u00e9 de CO2 qu\u2019il a \u00e9t\u00e9 n\u00e9cessaire d\u2019\u00e9mettre pour que vous puissiez repartir avec votre sandwich pr\u00e9f\u00e9r\u00e9, les derni\u00e8res chaussures branch\u00e9es ou le jeu vid\u00e9o \u00e0 la mode.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\" wp-image-724 aligncenter\" src=\"http:\/\/alexandrecenis.com\/wp-content\/uploads\/2019\/07\/3-Carte-bancaire-Mastercard-Doconomy-300x169.gif\" alt=\"\" width=\"524\" height=\"295\" srcset=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2019\/07\/3-Carte-bancaire-Mastercard-Doconomy-300x169.gif 300w, https:\/\/alexandrecenis.com\/wp-content\/uploads\/2019\/07\/3-Carte-bancaire-Mastercard-Doconomy-768x432.gif 768w, https:\/\/alexandrecenis.com\/wp-content\/uploads\/2019\/07\/3-Carte-bancaire-Mastercard-Doconomy-780x439.gif 780w\" sizes=\"(max-width: 524px) 100vw, 524px\" \/><\/p>\n<p style=\"text-align: justify;\">Cependant, la Do Black Card a \u00e9t\u00e9 bien pens\u00e9e puisque la limite de CO2 \u00e0 ne pas d\u00e9passer est fix\u00e9e par les clients. L\u2019objectif \u00e9tant avant tout de prendre conscience que chaque achat a un impact environnemental plus ou moins important. Si l\u2019on peut voir la quantit\u00e9 de CO2 que nous rejetons en (sur)consommant, Doconomy propose \u00e9galement de compenser votre empreinte carbone en investissant dans le\u00a0d\u00e9veloppement durable.<\/p>\n<p style=\"text-align: justify;\">Projet hydro\u00e9lectrique, installation d\u2019un parc \u00e9olien ou programme de chauffe-eau solaire, la fintech su\u00e9doise liste tous les projets disponibles sur\u00a0<a href=\"https:\/\/offset.climateneutralnow.org\/\">le site de l\u2019agence des Nations Unies\u00a0<\/a>pour la compensation carbone.<\/p>\n<p style=\"text-align: center;\"><iframe loading=\"lazy\" src=\"https:\/\/www.youtube.com\/embed\/Ug5k1j5CfM8\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Bien le bonjour le monde digital ! Dix ans \u2013 c\u2019est le temps qu\u2019il nous reste pour inverser le changement climatique avant que la situation ne devienne irr\u00e9versible. Depuis la signature de l\u2019accord de Paris sur le climat en 2016, les gouvernements peinent \u00e0 se mettre \u00e0 la page. Heureusement, certaines entreprises ont conscience des [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":725,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[113,4],"tags":[262,263,260,264,261],"class_list":["post-722","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-communication","category-marketing","tag-aland-index","tag-changement-climatique","tag-do-black-card","tag-doconomy","tag-mastercard"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>La carte de l&#039;\u00e9cologie - Alexandre Cenis<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/alexandrecenis.com\/index.php\/2019\/07\/10\/la-carte-de-lecologie\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"La carte de l&#039;\u00e9cologie - Alexandre Cenis\" \/>\n<meta property=\"og:description\" content=\"Bien le bonjour le monde digital ! 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