{"id":7086,"date":"2023-04-03T06:46:48","date_gmt":"2023-04-03T04:46:48","guid":{"rendered":"https:\/\/alexandrecenis.com\/?p=7086"},"modified":"2023-04-03T06:46:48","modified_gmt":"2023-04-03T04:46:48","slug":"freedom-avec-la-sncf","status":"publish","type":"post","link":"https:\/\/alexandrecenis.com\/index.php\/2023\/04\/03\/freedom-avec-la-sncf\/","title":{"rendered":"Freedom avec la SNCF"},"content":{"rendered":"<p style=\"text-align: justify;\">Bien le bonjour le monde digital ! Info du lundi : la SNCF est leader du transport ferroviaire en France et bam ! La semaine commence bien non ? Seconde info : SNCF Voyageurs, accompagn\u00e9 de son agence Rosa Paris, lance son premier film publicitaire de marque \u201cBorn To Be Wild\u201d pour faire du train, un nouveau symbole de libert\u00e9 et franchement&#8230;.il est plut\u00f4t cool&#8230;Venez, je vais tout vous expliquer allez : Com\u2019 with me !<\/p>\n<p style=\"text-align: center;\"><iframe loading=\"lazy\" src=\"https:\/\/podcasters.spotify.com\/pod\/show\/alexandrecenis\/embed\/episodes\/Com-With-Me-S2E63--Freedom-avec-la-SNCF-e21kjcb\" width=\"400px\" height=\"102px\" frameborder=\"0\" scrolling=\"no\"><\/iframe><\/p>\n<p style=\"text-align: justify;\">Alors que la concurrence s\u2019intensifie et que la gr\u00e8ve continue de perturber le r\u00e9seau ferroviaire, le service public rallume ses feux de position pour rappeler la diversit\u00e9 des offres et des destinations qu\u2019il propose. Depuis le 1er janvier 2020, SNCF Voyageurs tend \u00e0 offrir la gamme d\u2019offres de trains la plus compl\u00e8te et efficace du march\u00e9, avec 15 000 trains desservant 2 500 destinations et 5 millions de voyages chaque jour.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-7088 size-large\" src=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2023\/04\/2-1024x568.png\" alt=\"\" width=\"1024\" height=\"568\" srcset=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2023\/04\/2-1024x568.png 1024w, https:\/\/alexandrecenis.com\/wp-content\/uploads\/2023\/04\/2-980x544.png 980w, https:\/\/alexandrecenis.com\/wp-content\/uploads\/2023\/04\/2-480x266.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1024px, 100vw\" \/><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-7090 size-large\" src=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2023\/04\/4-1024x576.png\" alt=\"\" width=\"1024\" height=\"576\" srcset=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2023\/04\/4-1024x576.png 1024w, https:\/\/alexandrecenis.com\/wp-content\/uploads\/2023\/04\/4-980x551.png 980w, https:\/\/alexandrecenis.com\/wp-content\/uploads\/2023\/04\/4-480x270.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1024px, 100vw\" \/><\/p>\n<p style=\"text-align: justify;\">Si depuis quelque temps l\u2019entreprise fait face \u00e0 une remise en cause de plus en plus fr\u00e9quente de ses services notamment sur ses\u00a0tarifs, l\u2019\u00e9tat des lignes ferroviaires\u00a0s\u2019am\u00e9liore. Pour r\u00e9pondre aux d\u00e9fis \u00e9nerg\u00e9tiques et infrastructurels, un programme de coop\u00e9ration renforc\u00e9 avec la FIF a derni\u00e8rement \u00e9t\u00e9\u00a0lanc\u00e9, tandis que le gouvernement a, quant \u00e0 lui, promis une enveloppe de 100 milliards d\u2019euros sur\u00a020 ans. Et si l\u2019avenir \u00e9tait bien celui du train ?<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-7087 size-large\" src=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2023\/04\/1-1024x576.png\" alt=\"\" width=\"1024\" height=\"576\" srcset=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2023\/04\/1-1024x576.png 1024w, https:\/\/alexandrecenis.com\/wp-content\/uploads\/2023\/04\/1-980x551.png 980w, https:\/\/alexandrecenis.com\/wp-content\/uploads\/2023\/04\/1-480x270.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1024px, 100vw\" \/><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-7089 size-large\" src=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2023\/04\/3-1024x585.png\" alt=\"\" width=\"1024\" height=\"585\" srcset=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2023\/04\/3-1024x585.png 1024w, https:\/\/alexandrecenis.com\/wp-content\/uploads\/2023\/04\/3-980x560.png 980w, https:\/\/alexandrecenis.com\/wp-content\/uploads\/2023\/04\/3-480x274.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1024px, 100vw\" \/><\/p>\n<p style=\"text-align: justify;\">\u00c0 travers son film vraiment bien r\u00e9alis\u00e9, utilisant avec brio le storytelling et le tout en de 1min, SNCF revendique son ambition de rapprocher les wagons du vivre-ensemble autour d\u2019un engagement collectif, pour une mobilit\u00e9 en train toujours plus simple, plus accessible et plus responsable.<\/p>\n<p style=\"text-align: justify;\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-7092 size-large\" src=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2023\/04\/6-1024x577.png\" alt=\"\" width=\"1024\" height=\"577\" srcset=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2023\/04\/6-1024x577.png 1024w, https:\/\/alexandrecenis.com\/wp-content\/uploads\/2023\/04\/6-980x552.png 980w, https:\/\/alexandrecenis.com\/wp-content\/uploads\/2023\/04\/6-480x271.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1024px, 100vw\" \/><\/p>\n<p style=\"text-align: justify;\">Diffus\u00e9 \u00e0 la t\u00e9l\u00e9vision, au cin\u00e9ma et en ligne, le clip est rythm\u00e9 par la cultissime chanson de hard-rock \u201cBorn To Be Wild\u201d de Steppenwolf, un vrai symbole de l\u2019esprit d\u2019aventure par d\u00e9finition. Ohhh Yeah !!!!<\/p>\n<p style=\"text-align: center;\"><iframe loading=\"lazy\" title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/zDAAofaGMDw\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Bien le bonjour le monde digital ! Info du lundi : la SNCF est leader du transport ferroviaire en France et bam ! La semaine commence bien non ? Seconde info : SNCF Voyageurs, accompagn\u00e9 de son agence Rosa Paris, lance son premier film publicitaire de marque \u201cBorn To Be Wild\u201d pour faire du train, [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":7093,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[2],"tags":[2582,1776,2583,2581],"class_list":["post-7086","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-publicite","tag-born-to-be-wild","tag-rosa-paris","tag-sncf-voyageurs","tag-steppenwolf"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Freedom avec la SNCF - Alexandre Cenis<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/alexandrecenis.com\/index.php\/2023\/04\/03\/freedom-avec-la-sncf\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Freedom avec la SNCF - Alexandre Cenis\" \/>\n<meta property=\"og:description\" content=\"Bien le bonjour le monde digital ! Info du lundi : la SNCF est leader du transport ferroviaire en France et bam ! La semaine commence bien non ? 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