{"id":6489,"date":"2022-09-27T05:38:19","date_gmt":"2022-09-27T03:38:19","guid":{"rendered":"https:\/\/alexandrecenis.com\/?p=6489"},"modified":"2022-09-27T05:38:19","modified_gmt":"2022-09-27T03:38:19","slug":"ca-sen-va-et-ca-revient","status":"publish","type":"post","link":"https:\/\/alexandrecenis.com\/index.php\/2022\/09\/27\/ca-sen-va-et-ca-revient\/","title":{"rendered":"Ca s&rsquo;en va et \u00e7a revient"},"content":{"rendered":"<p style=\"text-align: justify;\">Bien le bonjour le monde digital ! Do you remember : ebay. Oui je sais, on a l&rsquo;impression de revenir 1000 ans en arri\u00e8re. Cela peut m\u00eame faire sourire mais il y a quelques ann\u00e9es encore, cette marque \u00e9tait synonyme de v\u00e9ritable r\u00e9ussite et de succ\u00e8s.. d&rsquo;ailleurs ebay, on en est o\u00f9 ? \u00a0On parle du grand retour du site d\u2019ench\u00e8res et d\u2018e-commerce eBay mais est-ce vraiment un come-back \u00e9tant donn\u00e9 qu\u2019il n&rsquo;est jamais parti&#8230;Venez, je vais tout vous expliquer allez : Com\u2019 with me !<\/p>\n<p style=\"text-align: center;\"><iframe loading=\"lazy\" src=\"https:\/\/anchor.fm\/alexandrecenis\/embed\/episodes\/Com-With-Me-S2E12--ebay-a-sen-va-et-a-revient-e1oe663\" width=\"400px\" height=\"102px\" frameborder=\"0\" scrolling=\"no\"><\/iframe><\/p>\n<p style=\"text-align: justify;\">\nPour bien montrer qu&rsquo;il \u00e9tait toujours vivant, eBay a d\u00e9voil\u00e9 une nouvelle campagne. Parmi elle, un spot qui vous fera s\u00fbrement rire, ou bien pleurer, peut-\u00eatre m\u00eame les deux en m\u00eame temps. Don&rsquo;t forget, le but s&rsquo;une publicit\u00e9 est de cr\u00e9er une \u00e9motion pour faciliter la m\u00e9morisation et cr\u00e9er une v\u00e9ritable dimension affective (mais \u00e7a vous le saviez)&#8230;<span style=\"text-align: justify;\">Aux c\u00f4t\u00e9s de l\u2019agence Artefact 3000, eBay a voulu cr\u00e9er la surprise. Un positionnement davantage ax\u00e9 sur le durable, qui d\u00e9peint une jeune fille pr\u00eate \u00e0 tout pour remettre sur pied le vieil argentique de son p\u00e8re. Pr\u00eats pour une bonne dose de Storytelling ?<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-6490 size-full\" src=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2022\/09\/1-7.png\" alt=\"\" width=\"720\" height=\"408\" srcset=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2022\/09\/1-7.png 720w, https:\/\/alexandrecenis.com\/wp-content\/uploads\/2022\/09\/1-7-480x272.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) 720px, 100vw\" \/><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-6491 size-full\" src=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2022\/09\/2-8.png\" alt=\"\" width=\"721\" height=\"408\" srcset=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2022\/09\/2-8.png 721w, https:\/\/alexandrecenis.com\/wp-content\/uploads\/2022\/09\/2-8-480x272.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) 721px, 100vw\" \/><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-6492 size-full\" src=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2022\/09\/3-7.png\" alt=\"\" width=\"718\" height=\"406\" srcset=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2022\/09\/3-7.png 718w, https:\/\/alexandrecenis.com\/wp-content\/uploads\/2022\/09\/3-7-480x271.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) 718px, 100vw\" \/><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-6493 size-full\" src=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2022\/09\/4-8.png\" alt=\"\" width=\"719\" height=\"402\" srcset=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2022\/09\/4-8.png 719w, https:\/\/alexandrecenis.com\/wp-content\/uploads\/2022\/09\/4-8-480x268.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) 719px, 100vw\" \/><\/p>\n<p style=\"text-align: justify;\">Pour info, la campagne est d\u00e9voil\u00e9e au moment o\u00f9 eBay annonce se retirer du Black Friday \u2013 qui commencera le 25 novembre, une grande premi\u00e8re pour le site d\u2019e-commerce. Alors ebay : vous connaissiez ?<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-6494\" src=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2022\/09\/artefact3000-ebay-appareil-photo-chute-2-1536x1152-1-1024x768.jpg\" alt=\"\" width=\"719\" height=\"539\" \/><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-6495 size-full\" src=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2022\/09\/Capture-decran-2022-09-27-051636.jpg\" alt=\"\" width=\"717\" height=\"539\" srcset=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2022\/09\/Capture-decran-2022-09-27-051636.jpg 717w, https:\/\/alexandrecenis.com\/wp-content\/uploads\/2022\/09\/Capture-decran-2022-09-27-051636-480x361.jpg 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) 717px, 100vw\" \/><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-6496 size-full\" src=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2022\/09\/Capture-decran-2022-09-27-051716.jpg\" alt=\"\" width=\"719\" height=\"539\" srcset=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2022\/09\/Capture-decran-2022-09-27-051716.jpg 719w, https:\/\/alexandrecenis.com\/wp-content\/uploads\/2022\/09\/Capture-decran-2022-09-27-051716-480x360.jpg 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) 719px, 100vw\" \/><\/p>\n<p style=\"text-align: center;\"><iframe loading=\"lazy\" title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/HzfGEgNIsak\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Bien le bonjour le monde digital ! Do you remember : ebay. Oui je sais, on a l&rsquo;impression de revenir 1000 ans en arri\u00e8re. Cela peut m\u00eame faire sourire mais il y a quelques ann\u00e9es encore, cette marque \u00e9tait synonyme de v\u00e9ritable r\u00e9ussite et de succ\u00e8s.. d&rsquo;ailleurs ebay, on en est o\u00f9 ? \u00a0On parle [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":6497,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[2],"tags":[1964,2386,2385],"class_list":["post-6489","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-publicite","tag-black-friday","tag-come-back","tag-ebay"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Ca s&#039;en va et \u00e7a revient - Alexandre Cenis<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/alexandrecenis.com\/index.php\/2022\/09\/27\/ca-sen-va-et-ca-revient\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Ca s&#039;en va et \u00e7a revient - Alexandre Cenis\" \/>\n<meta property=\"og:description\" content=\"Bien le bonjour le monde digital ! Do you remember : ebay. Oui je sais, on a l&rsquo;impression de revenir 1000 ans en arri\u00e8re. 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