{"id":6467,"date":"2022-09-21T06:26:40","date_gmt":"2022-09-21T04:26:40","guid":{"rendered":"https:\/\/alexandrecenis.com\/?p=6467"},"modified":"2022-09-21T06:26:40","modified_gmt":"2022-09-21T04:26:40","slug":"lappetit-vient-en-mangeant","status":"publish","type":"post","link":"https:\/\/alexandrecenis.com\/index.php\/2022\/09\/21\/lappetit-vient-en-mangeant\/","title":{"rendered":"L&rsquo;app\u00e9tit vient en mangeant"},"content":{"rendered":"<p style=\"text-align: justify;\">Bien le bonjour le monde digital ! En rentrant d\u2019une longue journ\u00e9e de travail, qui n\u2019a jamais oubli\u00e9 de faire les courses sur le trajet du retour ou ressenti un petit creux en se posant devant la t\u00e9l\u00e9vision ? Pour vous rappeler qu\u2019Uber Eats est l\u00e0 en toutes circonstances et m\u00eame l\u00e0 o\u00f9 vous l\u2019attendez le moins, la plateforme a trouv\u00e9 comment attirer l\u2019attention de ses consommateurs. Venez, je vais tout vous expliquer allez : Com\u2019 with me !<\/p>\n<p style=\"text-align: center;\"><iframe loading=\"lazy\" src=\"https:\/\/anchor.fm\/alexandrecenis\/embed\/episodes\/Com-With-Me-S2E10--Lapptit-vient-en-mangeant-e1o529l\" width=\"400px\" height=\"102px\" frameborder=\"0\" scrolling=\"no\"><\/iframe><\/p>\n<p style=\"text-align: justify;\">Imagin\u00e9e par l\u2019agence Buzzman, l\u2019op\u00e9ration sobrement intitul\u00e9e \u201cNotifications\u201d ajoute des sons et vibrations rappelant les notifications de l\u2019application dans les publicit\u00e9s de diverses marques telles que Oasis, les glaces Extr\u00eame, la marque de caf\u00e9 Carte Noire ou encore l\u2019op\u00e9rateur Free.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-6473 size-large\" src=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2022\/09\/uber-eats-pubs-tv-notifications-16-1024x576.jpg\" alt=\"\" width=\"1024\" height=\"576\" srcset=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2022\/09\/uber-eats-pubs-tv-notifications-16-980x551.jpg 980w, https:\/\/alexandrecenis.com\/wp-content\/uploads\/2022\/09\/uber-eats-pubs-tv-notifications-16-480x270.jpg 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1024px, 100vw\" \/><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-6469 size-large\" src=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2022\/09\/uber-eats-pubs-tv-notifications-12-1024x576.jpg\" alt=\"\" width=\"1024\" height=\"576\" srcset=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2022\/09\/uber-eats-pubs-tv-notifications-12-980x551.jpg 980w, https:\/\/alexandrecenis.com\/wp-content\/uploads\/2022\/09\/uber-eats-pubs-tv-notifications-12-480x270.jpg 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1024px, 100vw\" \/><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-6470 size-large\" src=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2022\/09\/uber-eats-pubs-tv-notifications-13-1024x576.jpg\" alt=\"\" width=\"1024\" height=\"576\" srcset=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2022\/09\/uber-eats-pubs-tv-notifications-13-980x551.jpg 980w, https:\/\/alexandrecenis.com\/wp-content\/uploads\/2022\/09\/uber-eats-pubs-tv-notifications-13-480x270.jpg 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1024px, 100vw\" \/><\/p>\n<p style=\"text-align: justify;\">L\u2019originalit\u00e9 du dispositif tient aussi dans le fait que toutes les publicit\u00e9s \u201chack\u00e9es\u201d, 6 au total, ont \u00e9t\u00e9 diffus\u00e9es \u00e0 la suite offrant une prise de parole in\u00e9dite en TV.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-6471 size-large\" src=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2022\/09\/uber-eats-pubs-tv-notifications-14-1024x576.jpg\" alt=\"\" width=\"1024\" height=\"576\" srcset=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2022\/09\/uber-eats-pubs-tv-notifications-14-980x551.jpg 980w, https:\/\/alexandrecenis.com\/wp-content\/uploads\/2022\/09\/uber-eats-pubs-tv-notifications-14-480x270.jpg 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1024px, 100vw\" \/><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-6472 size-large\" src=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2022\/09\/uber-eats-pubs-tv-notifications-15-1024x576.jpg\" alt=\"\" width=\"1024\" height=\"576\" srcset=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2022\/09\/uber-eats-pubs-tv-notifications-15-980x551.jpg 980w, https:\/\/alexandrecenis.com\/wp-content\/uploads\/2022\/09\/uber-eats-pubs-tv-notifications-15-480x270.jpg 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1024px, 100vw\" \/><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-6468 size-large\" src=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2022\/09\/uber-eats-pubs-tv-notifications-11-1024x576.jpg\" alt=\"\" width=\"1024\" height=\"576\" srcset=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2022\/09\/uber-eats-pubs-tv-notifications-11-980x551.jpg 980w, https:\/\/alexandrecenis.com\/wp-content\/uploads\/2022\/09\/uber-eats-pubs-tv-notifications-11-480x270.jpg 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1024px, 100vw\" \/><\/p>\n<p style=\"text-align: justify;\">La campagne, \u00e0 voir ci-dessous, a \u00e9t\u00e9 diffus\u00e9e sur TF1 en prime time le dimanche 18 septembre vers 20h55. Une initiative marketing d\u00e9cal\u00e9e qui cr\u00e9e de la confusion tout en mettant en avant les services d\u2019Uber Eats avec ing\u00e9niosit\u00e9.<\/p>\n<p style=\"text-align: center;\"><iframe loading=\"lazy\" title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/hlRVqkWmg_U\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Bien le bonjour le monde digital ! En rentrant d\u2019une longue journ\u00e9e de travail, qui n\u2019a jamais oubli\u00e9 de faire les courses sur le trajet du retour ou ressenti un petit creux en se posant devant la t\u00e9l\u00e9vision ? Pour vous rappeler qu\u2019Uber Eats est l\u00e0 en toutes circonstances et m\u00eame l\u00e0 o\u00f9 vous l\u2019attendez [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":6473,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[2],"tags":[1174,2382,2381,248],"class_list":["post-6467","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-publicite","tag-buzzman","tag-hacking","tag-notifications","tag-uber-eats"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>L&#039;app\u00e9tit vient en mangeant - Alexandre Cenis<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/alexandrecenis.com\/index.php\/2022\/09\/21\/lappetit-vient-en-mangeant\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"L&#039;app\u00e9tit vient en mangeant - Alexandre Cenis\" \/>\n<meta property=\"og:description\" content=\"Bien le bonjour le monde digital ! En rentrant d\u2019une longue journ\u00e9e de travail, qui n\u2019a jamais oubli\u00e9 de faire les courses sur le trajet du retour ou ressenti un petit creux en se posant devant la t\u00e9l\u00e9vision ? 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