{"id":5210,"date":"2021-11-29T06:49:47","date_gmt":"2021-11-29T05:49:47","guid":{"rendered":"https:\/\/alexandrecenis.com\/?p=5210"},"modified":"2021-11-29T06:49:47","modified_gmt":"2021-11-29T05:49:47","slug":"pauvre-de-nous","status":"publish","type":"post","link":"https:\/\/alexandrecenis.com\/index.php\/2021\/11\/29\/pauvre-de-nous\/","title":{"rendered":"Pauvre de nous"},"content":{"rendered":"<p style=\"text-align: justify;\">Bien le bonjour le monde digital !\u00a0 Aaahhhh&#8230; le Black Friday : vous avez fait des folies ? L\u2019\u00e9v\u00e9nement commercial qui revient chaque ann\u00e9e fin novembre et au cours duquel les marques adoptent une strat\u00e9gie de vente agressive avec des prix tr\u00e8s avantageux a encore bien fonctionn\u00e9 cette ann\u00e9e et cela a de quoi donner des id\u00e9es \u00e0 l\u2019association Les Petits Fr\u00e8res des Pauvres. Cette association lutte contre l\u2019isolement des personnes \u00e2g\u00e9es depuis 1946 et a lanc\u00e9 une boutique en ligne solidaire qui pr\u00e9sente une double utilit\u00e9. Venez je vais tout vous expliquer, allez : Com&rsquo; with me !<\/p>\n<p style=\"text-align: center;\"><iframe loading=\"lazy\" src=\"https:\/\/w.soundcloud.com\/player\/?url=https%3A\/\/api.soundcloud.com\/tracks\/1168557238&amp;color=%23ff5500&amp;auto_play=false&amp;hide_related=false&amp;show_comments=true&amp;show_user=true&amp;show_reposts=false&amp;show_teaser=true&amp;visual=true\" width=\"100%\" height=\"300\" frameborder=\"no\" scrolling=\"no\"><\/iframe><\/p>\n<p style=\"text-align: justify;\">La premi\u00e8re chose mise en avant, c&rsquo;est le b\u00e9n\u00e9fice des produits (leur utilit\u00e9) mais aussi leur b\u00e9n\u00e9fice social, par le don que vous faite \u00e0 l\u2019association en l\u2019achetant et qui permettra d\u2019aider une personne \u00e2g\u00e9e isol\u00e9e. L\u2019association n\u2019a pas l\u00e9sin\u00e9 sur les accroches all\u00e9chantes souvent utilis\u00e9es par les marques \u00e0 l\u2019occasion du Black Friday en y ajoutant une petite touche personnelle.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-5218 size-full\" src=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2021\/11\/petits-freres-des-pauvres-black-friday-M3.jpg\" alt=\"\" width=\"1200\" height=\"675\" srcset=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2021\/11\/petits-freres-des-pauvres-black-friday-M3.jpg 1200w, https:\/\/alexandrecenis.com\/wp-content\/uploads\/2021\/11\/petits-freres-des-pauvres-black-friday-M3-980x551.jpg 980w, https:\/\/alexandrecenis.com\/wp-content\/uploads\/2021\/11\/petits-freres-des-pauvres-black-friday-M3-480x270.jpg 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1200px, 100vw\" \/><\/p>\n<p style=\"text-align: justify;\">On y lit par exemple : \u201cTout doit dispara\u00eetre\u2026 en particulier l\u2019isolement de Mireille\u201d ou \u201cOffre Exceptionnelle\u2026 pour aider Marie, personne \u00e2g\u00e9e en situation d\u2019isolement\u201d. Des messages forts et lourds de sens qui mettent en lumi\u00e8re la sp\u00e9cificit\u00e9 de cette boutique et les valeurs de l\u2019association.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-5212 size-large\" src=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2021\/11\/petits-freres-des-pauvres-black-friday-M2-1024x576.jpg\" alt=\"\" width=\"1024\" height=\"576\" srcset=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2021\/11\/petits-freres-des-pauvres-black-friday-M2-1024x576.jpg 1024w, https:\/\/alexandrecenis.com\/wp-content\/uploads\/2021\/11\/petits-freres-des-pauvres-black-friday-M2-980x551.jpg 980w, https:\/\/alexandrecenis.com\/wp-content\/uploads\/2021\/11\/petits-freres-des-pauvres-black-friday-M2-480x270.jpg 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1024px, 100vw\" \/><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-5211 size-large\" src=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2021\/11\/petits-freres-des-pauvres-black-friday-M1-1024x576.jpg\" alt=\"\" width=\"1024\" height=\"576\" srcset=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2021\/11\/petits-freres-des-pauvres-black-friday-M1-1024x576.jpg 1024w, https:\/\/alexandrecenis.com\/wp-content\/uploads\/2021\/11\/petits-freres-des-pauvres-black-friday-M1-980x551.jpg 980w, https:\/\/alexandrecenis.com\/wp-content\/uploads\/2021\/11\/petits-freres-des-pauvres-black-friday-M1-480x270.jpg 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1024px, 100vw\" \/><\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: justify;\">Tous les produits commercialis\u00e9s sont \u00e9thiques, \u00e9co-con\u00e7us et qualitatifs ; on y retrouve notamment des marques comme OMY, Angelina et Victorinox. Mais \u00e9galement des accessoires, des produits de beaut\u00e9 ou encore des coffrets gourmands destin\u00e9s aussi bien aux adultes qu\u2019aux enfants.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-5213 size-large\" src=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2021\/11\/petits-freres-des-pauvres-black-friday-M2D2-724x1024.jpg\" alt=\"\" width=\"724\" height=\"1024\" \/><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-5214 size-large\" src=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2021\/11\/petits-freres-des-pauvres-black-friday-M2D3-724x1024.jpg\" alt=\"\" width=\"724\" height=\"1024\" \/><\/p>\n<p style=\"text-align: justify;\">Pour chaque achat effectu\u00e9 sur la\u00a0<a href=\"https:\/\/boutique.petitsfreresdespauvres.fr\/\" target=\"_blank\" rel=\"noopener\">Boutique des Petits Fr\u00e8res des Pauvres<\/a>, un pourcentage est revers\u00e9 \u00e0 l\u2019association et un don suppl\u00e9mentaire est \u00e9galement propos\u00e9 durant le parcours d\u2019achat : de quoi rendre le Black Friday bien plus utile !<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-5216 size-large\" src=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2021\/11\/petits-freres-des-pauvres-black-friday-M2D5-724x1024.jpg\" alt=\"\" width=\"724\" height=\"1024\" \/><\/p>\n<p style=\"text-align: justify;\">Avec cette op\u00e9ration marketing et e-commerce, les Petits Fr\u00e8res des Pauvres parviennent \u00e0 surfer sur un temps fort de l\u2019actualit\u00e9 et largement relay\u00e9 par les m\u00e9dias pour diversifier ses canaux de r\u00e9coltes de dons et accomplir sa mission d\u2019aide aux personnes \u00e2g\u00e9es et isol\u00e9es<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-5217 size-large\" src=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2021\/11\/petits-freres-des-pauvres-black-friday-M2DD-724x1024.jpg\" alt=\"\" width=\"724\" height=\"1024\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Bien le bonjour le monde digital !\u00a0 Aaahhhh&#8230; le Black Friday : vous avez fait des folies ? L\u2019\u00e9v\u00e9nement commercial qui revient chaque ann\u00e9e fin novembre et au cours duquel les marques adoptent une strat\u00e9gie de vente agressive avec des prix tr\u00e8s avantageux a encore bien fonctionn\u00e9 cette ann\u00e9e et cela a de quoi donner [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":5215,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[113,2],"tags":[1346,1964,981,1965],"class_list":["post-5210","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-communication","category-publicite","tag-association","tag-black-friday","tag-petits-freres-des-pauvres","tag-solidaire"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Pauvre de nous - Alexandre Cenis<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/alexandrecenis.com\/index.php\/2021\/11\/29\/pauvre-de-nous\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Pauvre de nous - Alexandre Cenis\" \/>\n<meta property=\"og:description\" content=\"Bien le bonjour le monde digital !\u00a0 Aaahhhh&#8230; le Black Friday : vous avez fait des folies ? 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