{"id":5102,"date":"2021-11-16T07:04:03","date_gmt":"2021-11-16T06:04:03","guid":{"rendered":"https:\/\/alexandrecenis.com\/?p=5102"},"modified":"2021-11-16T07:04:03","modified_gmt":"2021-11-16T06:04:03","slug":"emotions-en-series","status":"publish","type":"post","link":"https:\/\/alexandrecenis.com\/index.php\/2021\/11\/16\/emotions-en-series\/","title":{"rendered":"Emotions En S\u00e9ries"},"content":{"rendered":"<p style=\"text-align: justify;\">Bien le bonjour le monde digital ! Warner TV a annonc\u00e9 d\u00e9ployer avec Canal+, une nouvelle campagne de publicit\u00e9 depuis Dimanche afin de r\u00e9affirmer sa promesse et sa signature \u00abEmotions En S\u00e9ries\u00bb. Je vais tout vous expliquer, Com&rsquo; with me !<\/p>\n<p style=\"text-align: center;\"><iframe loading=\"lazy\" src=\"https:\/\/w.soundcloud.com\/player\/?url=https%3A\/\/api.soundcloud.com\/tracks\/1160816773&amp;color=%23ff5500&amp;auto_play=false&amp;hide_related=false&amp;show_comments=true&amp;show_user=true&amp;show_reposts=false&amp;show_teaser=true&amp;visual=true\" width=\"100%\" height=\"300\" frameborder=\"no\" scrolling=\"no\"><\/iframe><\/p>\n<p style=\"text-align: justify;\">Le spot de la marque &#8211; assez simple dans sa structure quand on le d\u00e9couvre &#8211;\u00a0 s\u2019appuie sur des s\u00e9ries premium et exclusives telles que Gossip Girl, Miracle Workers ou encore Raised By Wolves&#8230;l\u00e0 o\u00f9 l&rsquo;on aurait pu s&rsquo;attendre \u00e0 un sc\u00e9nario publicitaire plus \u00ab\u00a0riche\u00a0\u00bb, \u00e0 une mise en place d&rsquo;un storytelling port\u00e9 par un D\u00e9corum montrant par exemple une famille \u00ab\u00a0type\u00a0\u00bb et ses choix personnalis\u00e9s, je trouve int\u00e9ressant que Warner ne se soit focus que sur ses programmes, le produit plut\u00f4t que l&rsquo;utilisateur m\u00eame si l&rsquo;un ne va pas sans l&rsquo;autre&#8230;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-5103 size-full\" src=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2021\/11\/1-6.png\" alt=\"\" width=\"782\" height=\"433\" srcset=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2021\/11\/1-6.png 782w, https:\/\/alexandrecenis.com\/wp-content\/uploads\/2021\/11\/1-6-480x266.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) 782px, 100vw\" \/><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-5104 size-full\" src=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2021\/11\/2-6.png\" alt=\"\" width=\"779\" height=\"435\" srcset=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2021\/11\/2-6.png 779w, https:\/\/alexandrecenis.com\/wp-content\/uploads\/2021\/11\/2-6-480x268.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) 779px, 100vw\" \/><\/p>\n<p style=\"text-align: justify;\">L&rsquo;objectif de la d\u00e9marche est cibl\u00e9 : \u00abmettre en avant l\u2019ensemble des genres que l\u2019on peut retrouver \u00e0 l\u2019antenne et \u00e0 chaque instant \u00e0 la demande sur Warner TV : com\u00e9die, Sci-Fi, drame, action ou policier\u00bb.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-5105 size-full\" src=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2021\/11\/3-6.png\" alt=\"\" width=\"779\" height=\"433\" srcset=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2021\/11\/3-6.png 779w, https:\/\/alexandrecenis.com\/wp-content\/uploads\/2021\/11\/3-6-480x267.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) 779px, 100vw\" \/><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-5106 size-full\" src=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2021\/11\/4-5.png\" alt=\"\" width=\"779\" height=\"434\" srcset=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2021\/11\/4-5.png 779w, https:\/\/alexandrecenis.com\/wp-content\/uploads\/2021\/11\/4-5-480x267.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) 779px, 100vw\" \/><\/p>\n<p style=\"text-align: justify;\">La campagne, d\u00e9ploy\u00e9e en t\u00e9l\u00e9vision et au cin\u00e9ma, permettra de toucher pr\u00e8s de 55 millions de contacts en France, a indiqu\u00e9 Warner TV. Cette derni\u00e8re est \u00ab\u00a0simple\u00a0\u00bb et pourtant je trouve efficace. Vous noterez qu&rsquo;il n&rsquo;y a aucun extrait sonore des s\u00e9ries en questions pour que l&rsquo;on puisse se concentrer totalement sur la voix off.<\/p>\n<p style=\"text-align: center;\"><iframe loading=\"lazy\" title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/5_GKu1fm-q8\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Bien le bonjour le monde digital ! Warner TV a annonc\u00e9 d\u00e9ployer avec Canal+, une nouvelle campagne de publicit\u00e9 depuis Dimanche afin de r\u00e9affirmer sa promesse et sa signature \u00abEmotions En S\u00e9ries\u00bb. Je vais tout vous expliquer, Com&rsquo; with me ! Le spot de la marque &#8211; assez simple dans sa structure quand on le [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":5107,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[2],"tags":[323,1906,1927,1928,1926,1925],"class_list":["post-5102","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-publicite","tag-canal","tag-emotions","tag-emotions-en-series","tag-gossip-girl","tag-serie","tag-warner-tv"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Emotions En S\u00e9ries - Alexandre Cenis<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/alexandrecenis.com\/index.php\/2021\/11\/16\/emotions-en-series\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Emotions En S\u00e9ries - Alexandre Cenis\" \/>\n<meta property=\"og:description\" content=\"Bien le bonjour le monde digital ! Warner TV a annonc\u00e9 d\u00e9ployer avec Canal+, une nouvelle campagne de publicit\u00e9 depuis Dimanche afin de r\u00e9affirmer sa promesse et sa signature \u00abEmotions En S\u00e9ries\u00bb. Je vais tout vous expliquer, Com&rsquo; with me ! 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