{"id":4931,"date":"2021-10-22T06:25:35","date_gmt":"2021-10-22T04:25:35","guid":{"rendered":"https:\/\/alexandrecenis.com\/?p=4931"},"modified":"2021-10-22T06:25:35","modified_gmt":"2021-10-22T04:25:35","slug":"les-yeux-dans-les-bleus","status":"publish","type":"post","link":"https:\/\/alexandrecenis.com\/index.php\/2021\/10\/22\/les-yeux-dans-les-bleus\/","title":{"rendered":"Les yeux dans les bleus"},"content":{"rendered":"<p style=\"text-align: justify;\">Bien le bonjour le monde digital ! Partenaire technique de l\u2019\u00e9quipe de France de C\u00e9cifoot, Puma est en campagne afin de sensibiliser le grand public \u00e0 ce sport en mettant en avant ce \u00ab pouvoir de l\u2019instinct \u00bb commun \u00e0 tous grand sportif et a fortiori aux footballeurs, qu\u2019ils soient voyant, mal ou non-voyants. Le spot que je vous pr\u00e9sente aujourd&rsquo;hui, m\u00e9lange joueurs de l&rsquo;Equipe de France A et une \u00e9quipe de C\u00e9cifoot. Ce que je peux vous dire c&rsquo;est que le message est clair et qu&rsquo;il va doit au but. Je vais tout vous expliquer : Com with me !<\/p>\n<p style=\"text-align: center;\"><iframe loading=\"lazy\" src=\"https:\/\/w.soundcloud.com\/player\/?url=https%3A\/\/api.soundcloud.com\/tracks\/1145935768&amp;color=%23ff5500&amp;auto_play=false&amp;hide_related=false&amp;show_comments=true&amp;show_user=true&amp;show_reposts=false&amp;show_teaser=true&amp;visual=true\" width=\"100%\" height=\"300\" frameborder=\"no\" scrolling=\"no\"><\/iframe><\/p>\n<p style=\"text-align: justify;\">Sign\u00e9e La Fourmi, la communication se d\u00e9cline en un spot de 50 secondes r\u00e9alis\u00e9 par l\u2019artiste mal-voyant Adam Morse pour HVH, qui met en sc\u00e8ne une \u00e9quipe de C\u00e9cifoot et quelques guest stars (les internationaux de football Olivier Giroud, Rapha\u00ebl Varane et Steve Mandanda).<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-4932 size-large\" src=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2021\/10\/1-4-1024x571.png\" alt=\"\" width=\"1024\" height=\"571\" srcset=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2021\/10\/1-4-1024x571.png 1024w, https:\/\/alexandrecenis.com\/wp-content\/uploads\/2021\/10\/1-4-980x546.png 980w, https:\/\/alexandrecenis.com\/wp-content\/uploads\/2021\/10\/1-4-480x268.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1024px, 100vw\" \/><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-4933 size-large\" src=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2021\/10\/2-4-1024x575.png\" alt=\"\" width=\"1024\" height=\"575\" srcset=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2021\/10\/2-4-980x550.png 980w, https:\/\/alexandrecenis.com\/wp-content\/uploads\/2021\/10\/2-4-480x269.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1024px, 100vw\" \/><\/p>\n<p style=\"text-align: justify;\">Un podcast de 7 minutes vient en outre accompagner le lancement de la campagne qui installe autour d\u2019une table pour une discussion entre Olivier Giroud et 3 joueurs de l\u2019\u00c9quipe de France de C\u00e9cifoot pour parler de \u00ab l\u2019instinct \u00bb dans le football.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-4934 size-large\" src=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2021\/10\/3-4-1024x583.png\" alt=\"\" width=\"1024\" height=\"583\" srcset=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2021\/10\/3-4-1024x583.png 1024w, https:\/\/alexandrecenis.com\/wp-content\/uploads\/2021\/10\/3-4-980x558.png 980w, https:\/\/alexandrecenis.com\/wp-content\/uploads\/2021\/10\/3-4-480x273.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1024px, 100vw\" \/><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-4935 size-large\" src=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2021\/10\/4-3-1024x572.png\" alt=\"\" width=\"1024\" height=\"572\" srcset=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2021\/10\/4-3-1024x572.png 1024w, https:\/\/alexandrecenis.com\/wp-content\/uploads\/2021\/10\/4-3-980x548.png 980w, https:\/\/alexandrecenis.com\/wp-content\/uploads\/2021\/10\/4-3-480x268.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1024px, 100vw\" \/><\/p>\n<p style=\"text-align: justify;\">La marque de sport en profite pour \u00e9galement pr\u00e9senter le nouveau maillot de l\u2019\u00e9quipe de France de C\u00e9cifoot con\u00e7u par le duo de designers malvoyants, les Two Blind Brothers, Bradford et Bryan Manning.<\/p>\n<p style=\"text-align: center;\"><iframe loading=\"lazy\" title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/XEQ40QupbG8\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Bien le bonjour le monde digital ! Partenaire technique de l\u2019\u00e9quipe de France de C\u00e9cifoot, Puma est en campagne afin de sensibiliser le grand public \u00e0 ce sport en mettant en avant ce \u00ab pouvoir de l\u2019instinct \u00bb commun \u00e0 tous grand sportif et a fortiori aux footballeurs, qu\u2019ils soient voyant, mal ou non-voyants. Le [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":4936,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[113],"tags":[1862,1113,1863,1861,484],"class_list":["post-4931","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-communication","tag-cecifoot","tag-football","tag-giroud","tag-instinct","tag-puma"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Les yeux dans les bleus - Alexandre Cenis<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/alexandrecenis.com\/index.php\/2021\/10\/22\/les-yeux-dans-les-bleus\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Les yeux dans les bleus - Alexandre Cenis\" \/>\n<meta property=\"og:description\" content=\"Bien le bonjour le monde digital ! Partenaire technique de l\u2019\u00e9quipe de France de C\u00e9cifoot, Puma est en campagne afin de sensibiliser le grand public \u00e0 ce sport en mettant en avant ce \u00ab pouvoir de l\u2019instinct \u00bb commun \u00e0 tous grand sportif et a fortiori aux footballeurs, qu\u2019ils soient voyant, mal ou non-voyants. 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