{"id":4161,"date":"2021-07-09T07:51:14","date_gmt":"2021-07-09T05:51:14","guid":{"rendered":"https:\/\/alexandrecenis.com\/?p=4161"},"modified":"2021-07-09T07:51:14","modified_gmt":"2021-07-09T05:51:14","slug":"un-marketing-charger","status":"publish","type":"post","link":"https:\/\/alexandrecenis.com\/index.php\/2021\/07\/09\/un-marketing-charger\/","title":{"rendered":"Un marketing \u00ab\u00a0Charger\u00a0\u00bb"},"content":{"rendered":"<p style=\"text-align: justify;\">Bien le bonjour le monde digital ! Pour la sortie en salles du film Fast &amp; Furious 9, Universal Pictures France investit la station de m\u00e9tro Op\u00e9ra \u00e0 Paris. Comment ? A travers un dispositif \u00e9v\u00e8nementiel alliant 2D et 3D, imagin\u00e9 par l\u2019agence m\u00e9dia KR Wavemaker et band content StudioM. Un rendu, pour le moins, original, surprenant et explosif.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-4164 size-full\" src=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2021\/07\/214159943_4272977296091854_9053830714945761361_n.jpg\" alt=\"\" width=\"450\" height=\"600\" srcset=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2021\/07\/214159943_4272977296091854_9053830714945761361_n.jpg 450w, https:\/\/alexandrecenis.com\/wp-content\/uploads\/2021\/07\/214159943_4272977296091854_9053830714945761361_n-225x300.jpg 225w\" sizes=\"(max-width: 450px) 100vw, 450px\" \/><\/p>\n<p style=\"text-align: justify;\">En partenariat avec M\u00e9diatransports, et plus pr\u00e9cis\u00e9ment la r\u00e9gie Metrobus ; l\u2019agence a imagin\u00e9 un dispositif inattendu autour de la voiture phare du film : la Dodge Charger Widebody. Pour rappel, ledit film est \u00e0 d\u00e9couvrir au cin\u00e9ma d\u00e8s le jeudi 14 juillet.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-4163 size-full\" src=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2021\/07\/213907367_4272976662758584_35154750056216740_n.jpg\" alt=\"\" width=\"600\" height=\"438\" srcset=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2021\/07\/213907367_4272976662758584_35154750056216740_n.jpg 600w, https:\/\/alexandrecenis.com\/wp-content\/uploads\/2021\/07\/213907367_4272976662758584_35154750056216740_n-480x350.jpg 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) 600px, 100vw\" \/><\/p>\n<p style=\"text-align: justify;\">Ainsi, les passants peuvent observer le fameux v\u00e9hicule noir \u00ab sortir \u00bb du mur de la station de m\u00e9tro. Comme s\u2019il\u00a0 \u00e9tait, comme \u00e0 son habitude, en pleine course folle. Mais cette fois-ci, l\u2019action se d\u00e9roule dans les souterrains parisiens. Ce format est accompagn\u00e9 de quatre cadres d\u2019affichage classiques sur le quai de la station direction Gallieni du 07 au 20 juillet.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Bien le bonjour le monde digital ! Pour la sortie en salles du film Fast &amp; Furious 9, Universal Pictures France investit la station de m\u00e9tro Op\u00e9ra \u00e0 Paris. Comment ? A travers un dispositif \u00e9v\u00e8nementiel alliant 2D et 3D, imagin\u00e9 par l\u2019agence m\u00e9dia KR Wavemaker et band content StudioM. Un rendu, pour le moins, [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":4162,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[4],"tags":[1585,1581,1583,1584,1586,1582],"class_list":["post-4161","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing","tag-dodge-charger-widebody","tag-fast-furious-9","tag-kr-wavemaker","tag-mediatransports","tag-mur","tag-station-de-metro-opera-a-paris"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Un marketing &quot;Charger&quot; - Alexandre Cenis<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/alexandrecenis.com\/index.php\/2021\/07\/09\/un-marketing-charger\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Un marketing &quot;Charger&quot; - Alexandre Cenis\" \/>\n<meta property=\"og:description\" content=\"Bien le bonjour le monde digital ! Pour la sortie en salles du film Fast &amp; Furious 9, Universal Pictures France investit la station de m\u00e9tro Op\u00e9ra \u00e0 Paris. Comment ? A travers un dispositif \u00e9v\u00e8nementiel alliant 2D et 3D, imagin\u00e9 par l\u2019agence m\u00e9dia KR Wavemaker et band content StudioM. 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