{"id":4134,"date":"2021-07-06T07:27:06","date_gmt":"2021-07-06T05:27:06","guid":{"rendered":"https:\/\/alexandrecenis.com\/?p=4134"},"modified":"2021-07-06T07:27:06","modified_gmt":"2021-07-06T05:27:06","slug":"malin-le-jinx","status":"publish","type":"post","link":"https:\/\/alexandrecenis.com\/index.php\/2021\/07\/06\/malin-le-jinx\/","title":{"rendered":"Malin le Jinx"},"content":{"rendered":"<p style=\"text-align: justify;\">Bien le bonjour le monde digital ! Et si votre chien pouvait \u00eatre influenc\u00e9 par les publicit\u00e9s et vous aider dans le choix de ses croquettes ? C\u2019est \u00e0 cette question que la marque d\u2019aliments pour animaux Jinx a d\u00e9cid\u00e9 de r\u00e9pondre en d\u00e9ployant une campagne marketing des plus insolites.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-4140 size-large\" src=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2021\/07\/thinkjinx-205237945_787576218616281_4656887260029795908_n-820x1024.jpg\" alt=\"\" width=\"820\" height=\"1024\" \/><\/p>\n<p style=\"text-align: justify;\">Dans les rues de Los Angeles, la marque a d\u00e9pos\u00e9 des minuscules panneaux publicitaires qui se retrouvent au niveau des yeux des chiens. Pour attirer leur attention (et puisqu\u2019ils ne peuvent pas lire \u00e9videmment) chaque panneau dispose d\u2019un parfum sp\u00e9cifique \u00e0 base d\u2019acides amin\u00e9s qui a pour but de les attirer.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-4139 size-large\" src=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2021\/07\/thinkjinx-204718594_332697188256091_2751806315815589184_n-819x1024.jpg\" alt=\"\" width=\"819\" height=\"1024\" \/><\/p>\n<p style=\"text-align: justify;\">Ainsi, chaque chien conduira son ma\u00eetre jusqu\u2019\u00e0 l\u2019un de ces adorables panneaux\u2026 histoire de convaincre l\u2019acheteur que vous \u00eates !<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-4138 size-large\" src=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2021\/07\/ThinkJinx-3-1024x576.jpg\" alt=\"\" width=\"1024\" height=\"576\" srcset=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2021\/07\/ThinkJinx-3-980x551.jpg 980w, https:\/\/alexandrecenis.com\/wp-content\/uploads\/2021\/07\/ThinkJinx-3-480x270.jpg 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1024px, 100vw\" \/><\/p>\n<p style=\"text-align: justify;\">Une campagne de street marketing cr\u00e9ative et (trop) mignonne qui utilise des m\u00e9thodes et un espace publicitaire non-conventionnels pour marquer les esprits.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-4137 size-large\" src=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2021\/07\/ThinkJinx-2-822x1024.jpg\" alt=\"\" width=\"822\" height=\"1024\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Bien le bonjour le monde digital ! Et si votre chien pouvait \u00eatre influenc\u00e9 par les publicit\u00e9s et vous aider dans le choix de ses croquettes ? C\u2019est \u00e0 cette question que la marque d\u2019aliments pour animaux Jinx a d\u00e9cid\u00e9 de r\u00e9pondre en d\u00e9ployant une campagne marketing des plus insolites. Dans les rues de Los [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":4136,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[4],"tags":[1566,173,1564,1565,63,154,1567],"class_list":["post-4134","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing","tag-campagne-marketing","tag-chien","tag-croquettes","tag-jinx","tag-los-angeles","tag-panneau","tag-street-marketing"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Malin le Jinx - Alexandre Cenis<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/alexandrecenis.com\/index.php\/2021\/07\/06\/malin-le-jinx\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Malin le Jinx - Alexandre Cenis\" \/>\n<meta property=\"og:description\" content=\"Bien le bonjour le monde digital ! Et si votre chien pouvait \u00eatre influenc\u00e9 par les publicit\u00e9s et vous aider dans le choix de ses croquettes ? C\u2019est \u00e0 cette question que la marque d\u2019aliments pour animaux Jinx a d\u00e9cid\u00e9 de r\u00e9pondre en d\u00e9ployant une campagne marketing des plus insolites. 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