{"id":4118,"date":"2021-07-02T06:26:18","date_gmt":"2021-07-02T04:26:18","guid":{"rendered":"https:\/\/alexandrecenis.com\/?p=4118"},"modified":"2021-07-02T06:26:35","modified_gmt":"2021-07-02T04:26:35","slug":"i-robot","status":"publish","type":"post","link":"https:\/\/alexandrecenis.com\/index.php\/2021\/07\/02\/i-robot\/","title":{"rendered":"I ROBOT"},"content":{"rendered":"<p style=\"text-align: justify;\">Bien le bonjour le monde digital ! La soci\u00e9t\u00e9 de services de voyage Internova Travel Group a r\u00e9cemment d\u00e9voil\u00e9 une nouvelle campagne, pour encourager les consommateurs \u00e0 choisir de r\u00e9server leurs voyages par l\u2019interm\u00e9diaire d\u2019humains gr\u00e2ce \u00e0 un chat sur son site BookHuman.travel.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-4120 size-full\" src=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2021\/07\/1.png\" alt=\"\" width=\"801\" height=\"450\" srcset=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2021\/07\/1.png 801w, https:\/\/alexandrecenis.com\/wp-content\/uploads\/2021\/07\/1-480x270.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) 801px, 100vw\" \/><\/p>\n<p style=\"text-align: justify;\">Et pour cause, de nos jours la technologie est plus pr\u00e9sente que jamais. Pourtant, dans certains domaines les humains restent indispensables. Cette campagne \u201cGo Human. Book Human.\u201d r\u00e9alis\u00e9 avec l\u2019agence Broken Heart Love Affair le prouve.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-4122 size-full\" src=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2021\/07\/3.png\" alt=\"\" width=\"800\" height=\"450\" srcset=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2021\/07\/3.png 800w, https:\/\/alexandrecenis.com\/wp-content\/uploads\/2021\/07\/3-480x270.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) 800px, 100vw\" \/><\/p>\n<p style=\"text-align: justify;\">La publicit\u00e9 met en sc\u00e8ne un robot, qui ressemble cruellement \u00e0 un \u00eatre humain \u00e0 ceci pr\u00e8s qu\u2019il a des fils derri\u00e8re la t\u00eate et que ses expressions faciales sont tr\u00e8s limit\u00e9es. Quant \u00e0 sa voix, elle est\u2026 tr\u00e8s robotique. L\u2019h\u00f4tel dans lequel il se trouve n\u2019est pas tr\u00e8s attrayant. Le robot visite l\u2019endroit avec une voix monocorde, le tout dans une ambiance \u00e0 faire froid dans le dos.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-4121 size-full\" src=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2021\/07\/2.png\" alt=\"\" width=\"799\" height=\"452\" srcset=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2021\/07\/2.png 799w, https:\/\/alexandrecenis.com\/wp-content\/uploads\/2021\/07\/2-480x272.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) 799px, 100vw\" \/><\/p>\n<p style=\"text-align: justify;\">La campagne montre que s\u2019appuyer sur l\u2019intelligence artificielle ou sur des algorithmes pour organiser ses vacances peut conduire \u00e0 des r\u00e9sultats tr\u00e8s d\u00e9cevants.\u00a0 Cette campagne d\u00e9nonce habilement la n\u00e9cessit\u00e9 de passer par de v\u00e9ritables humains pour planifier ses vacances, et non pas par un robot qui semble tout droit sorti d\u2019un film d\u2019horreur. Le match humains vs machines n\u2019est donc pas termin\u00e9.<\/p>\n<p style=\"text-align: center;\"><iframe loading=\"lazy\" title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/8Q1A1oD-9Ck\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Bien le bonjour le monde digital ! La soci\u00e9t\u00e9 de services de voyage Internova Travel Group a r\u00e9cemment d\u00e9voil\u00e9 une nouvelle campagne, pour encourager les consommateurs \u00e0 choisir de r\u00e9server leurs voyages par l\u2019interm\u00e9diaire d\u2019humains gr\u00e2ce \u00e0 un chat sur son site BookHuman.travel. Et pour cause, de nos jours la technologie est plus pr\u00e9sente que [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":4123,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[2],"tags":[1555,1554,1553,1558,1552,1557,1556,602],"class_list":["post-4118","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-publicite","tag-bookhuman-travel","tag-broken-heart-love-affair","tag-go-human-book-human","tag-intermediaire","tag-internova-travel-group","tag-machine","tag-robot","tag-voyage"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>I ROBOT - Alexandre Cenis<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/alexandrecenis.com\/index.php\/2021\/07\/02\/i-robot\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"I ROBOT - Alexandre Cenis\" \/>\n<meta property=\"og:description\" content=\"Bien le bonjour le monde digital ! 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