{"id":3983,"date":"2021-06-10T07:39:50","date_gmt":"2021-06-10T05:39:50","guid":{"rendered":"https:\/\/alexandrecenis.com\/?p=3983"},"modified":"2021-06-10T07:39:50","modified_gmt":"2021-06-10T05:39:50","slug":"match","status":"publish","type":"post","link":"https:\/\/alexandrecenis.com\/index.php\/2021\/06\/10\/match\/","title":{"rendered":"Match"},"content":{"rendered":"<p style=\"text-align: justify;\">Bien le bonjour le monde digital ! Apr\u00e8s la campagne fran\u00e7aise choc r\u00e9alis\u00e9e par DDB Paris en fin d\u2019ann\u00e9e derni\u00e8re, le don d\u2019organe a le droit \u00e0 un nouveau spot bouleversant, en Argentine cette fois-ci. Dans le cadre de la Journ\u00e9e nationale du don d\u2019organes comm\u00e9mor\u00e9e le 30 mai, la FATH (Fondation argentine de transplantation h\u00e9patique) a d\u00e9voil\u00e9 une nouvelle campagne de sensibilisation.<\/p>\n<p style=\"text-align: justify;\">Intitul\u00e9 \u00abMatch\u00bb, ce court m\u00e9trage de 4 minutes et 36 secondes \u00e9crit par Beto Cocito, vice-pr\u00e9sident cr\u00e9atif de l\u2019agence Rock, fait le parall\u00e8le entre la recherche de l\u2019\u00e2me s\u0153ur des temps modernes et celle d\u2019un organe compatible pour les patients qui attendent un don, parfois en vain. Le sc\u00e9nario nous plonge ainsi dans une histoire d\u2019amour naissante sur une application de rencontre qui tourne au drame.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-3987 size-full\" src=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2021\/06\/1-5.png\" alt=\"\" width=\"726\" height=\"412\" srcset=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2021\/06\/1-5.png 726w, https:\/\/alexandrecenis.com\/wp-content\/uploads\/2021\/06\/1-5-480x272.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) 726px, 100vw\" \/><\/p>\n<p style=\"text-align: justify;\">Le sc\u00e9nariste Beto Cocito explique \u00e0 ce propos dans un communiqu\u00e9 que\u00a0\u201cle don d\u2019organes est un acte d\u2019amour pour les autres, mais pour rendre une greffe possible, il est essentiel que les organes soient compatibles.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-3988 size-full\" src=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2021\/06\/2-5.png\" alt=\"\" width=\"723\" height=\"411\" srcset=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2021\/06\/2-5.png 723w, https:\/\/alexandrecenis.com\/wp-content\/uploads\/2021\/06\/2-5-480x273.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) 723px, 100vw\" \/><\/p>\n<p style=\"text-align: justify;\">C\u2019est pourquoi nous avons voulu raconter combien il est difficile de jongler avec quelqu\u2019un en ces temps d\u2019applications de rencontres, avec combien il est difficile pour les organes d\u2019\u00eatre compatibles. Et c\u2019est pr\u00e9cis\u00e9ment pour cette raison que tant de donateurs sont n\u00e9cessaires.\u201d<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-3989 size-full\" src=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2021\/06\/3-5.png\" alt=\"\" width=\"725\" height=\"406\" srcset=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2021\/06\/3-5.png 725w, https:\/\/alexandrecenis.com\/wp-content\/uploads\/2021\/06\/3-5-480x269.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) 725px, 100vw\" \/><\/p>\n<p style=\"text-align: justify;\">En effet, cette campagne cherche \u00e0 sensibiliser autour de l\u2019importance d\u2019\u00eatre donneur d\u2019organes, et surtout en Argentine o\u00f9 le nombre de donneur est encore bien trop faible selon la FATH.<\/p>\n<p style=\"text-align: justify;\">Le\u00a0Dr Aziz, pr\u00e9sident de la fondation, conclut en rappelant que\u00a0\u201ctant en Argentine que dans le reste du monde, le nombre de maladies pour lesquelles la transplantation est la derni\u00e8re et unique possibilit\u00e9 de continuer \u00e0 vivre augmente. Le nombre de patients sur liste d\u2019attente a augment\u00e9 de mani\u00e8re disproportionn\u00e9e par rapport au nombre de donneurs disponibles.<\/p>\n<p style=\"text-align: justify;\">La seule fa\u00e7on existante d\u2019offrir cette opportunit\u00e9 de vie \u00e0 d\u2019innombrables personnes est de nous faire prendre conscience qu\u2019il est beaucoup plus probable que l\u2019un d\u2019entre nous soit sur une liste d\u2019attente pour l\u2019un des organes qui sont transplant\u00e9s, que d\u2019avoir la possibilit\u00e9 d\u2019\u00eatre r\u00e9el donateurs. C\u2019est ce qui marque la n\u00e9cessit\u00e9 de s\u2019engager pour une cause qui rel\u00e8ve plus de la vie que de la mort.\u201d<\/p>\n<p style=\"text-align: center;\"><iframe loading=\"lazy\" title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/fw_pWRfAoSY\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Bien le bonjour le monde digital ! Apr\u00e8s la campagne fran\u00e7aise choc r\u00e9alis\u00e9e par DDB Paris en fin d\u2019ann\u00e9e derni\u00e8re, le don d\u2019organe a le droit \u00e0 un nouveau spot bouleversant, en Argentine cette fois-ci. Dans le cadre de la Journ\u00e9e nationale du don d\u2019organes comm\u00e9mor\u00e9e le 30 mai, la FATH (Fondation argentine de transplantation [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":3990,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[113],"tags":[1500,1332,1498,146,1013,1499,1495,1496,1497,1501,945],"class_list":["post-3983","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-communication","tag-appplication","tag-argentine","tag-beto-cocito","tag-ddb-paris","tag-don","tag-don-dorgane","tag-fath","tag-match","tag-organe","tag-rencontres","tag-sensibilisation"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Match - Alexandre Cenis<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/alexandrecenis.com\/index.php\/2021\/06\/10\/match\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Match - Alexandre Cenis\" \/>\n<meta property=\"og:description\" content=\"Bien le bonjour le monde digital ! 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