{"id":3845,"date":"2021-05-26T06:24:16","date_gmt":"2021-05-26T04:24:16","guid":{"rendered":"https:\/\/alexandrecenis.com\/?p=3845"},"modified":"2021-05-26T06:24:16","modified_gmt":"2021-05-26T04:24:16","slug":"pathe-fait-son-cinema","status":"publish","type":"post","link":"https:\/\/alexandrecenis.com\/index.php\/2021\/05\/26\/pathe-fait-son-cinema\/","title":{"rendered":"Path\u00e9 fait son cin\u00e9ma"},"content":{"rendered":"<p style=\"text-align: justify;\">Bien le bonjour le monde digital ! Apr\u00e8s plusieurs mois de confinement et de couvre feu, les restaurants (en terrasse pour le moment) et les cin\u00e9mas ont rouvert leur porte au grand public le 19 mai dernier. \u00c0 cette occasion, les Cin\u00e9mas Path\u00e9 Gaumont ont d\u00e9voil\u00e9 une nouvelle campagne, r\u00e9alis\u00e9e avec l\u2019agence FRED &amp; FARID Paris, dans laquelle elle rappelle l\u2019importance d\u2019aller voir les films sur grand \u00e9cran.<\/p>\n<p style=\"text-align: center;\"><iframe loading=\"lazy\" title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/KRnGO-Sr2p8\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p style=\"text-align: justify;\">La plupart des films dont la date de sortie a \u00e9t\u00e9 repouss\u00e9e vont enfin pouvoir \u00eatre projet\u00e9s Parmi eux, le tant attendu\u00a0James Bond\u00a0et \u00e9galement le neuvi\u00e8me volet de\u00a0Fast &amp; Furious. Pour sa campagne, Path\u00e9 montre les bandes annonces de ces deux films\u2026 sur un \u00e9cran d\u2019ordinateur \u00e0 son \u00e9chelle r\u00e9elle, c\u2019est-\u00e0-dire en tr\u00e8s petit.<\/p>\n<p style=\"text-align: center;\"><iframe loading=\"lazy\" title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/kV-TUJI-k3Y\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p style=\"text-align: justify;\">Certes, cette dimension n\u2019est pas tr\u00e8s adapt\u00e9e si vous souhaitez regarder des bandes annonces. Mais elle d\u00e9montre bien que les \u00e9crans de t\u00e9l\u00e9phone et d\u2019ordinateur ne pourront jamais remplacer les grands \u00e9crans du cin\u00e9ma, avec leur qualit\u00e9 de son et d\u2019image incomparable. La campagne se termine par un salutaire \u201cHeureux de vous retrouver\u201d. La publicit\u00e9 c\u00e9l\u00e8bre ainsi le retour du cin\u00e9ma et de ses fervents adeptes. Pour les sensations fortes et les \u00e9motions, rendez-vous dans les salles obscures.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Bien le bonjour le monde digital ! Apr\u00e8s plusieurs mois de confinement et de couvre feu, les restaurants (en terrasse pour le moment) et les cin\u00e9mas ont rouvert leur porte au grand public le 19 mai dernier. \u00c0 cette occasion, les Cin\u00e9mas Path\u00e9 Gaumont ont d\u00e9voil\u00e9 une nouvelle campagne, r\u00e9alis\u00e9e avec l\u2019agence FRED &amp; FARID [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":3846,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[113],"tags":[385,1422,1424,1420,1421,1423,1425],"class_list":["post-3845","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-communication","tag-cinema","tag-ecran-dordinateur","tag-heureux-de-vous-retrouver","tag-pathe","tag-pathe-gaumont","tag-petit","tag-salles-obscures"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Path\u00e9 fait son cin\u00e9ma - Alexandre Cenis<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/alexandrecenis.com\/index.php\/2021\/05\/26\/pathe-fait-son-cinema\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Path\u00e9 fait son cin\u00e9ma - Alexandre Cenis\" \/>\n<meta property=\"og:description\" content=\"Bien le bonjour le monde digital ! 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