{"id":24,"date":"2018-07-11T14:17:10","date_gmt":"2018-07-11T12:17:10","guid":{"rendered":"http:\/\/demo.deliciousthemes.com\/patti\/?p=24"},"modified":"2019-04-08T06:53:15","modified_gmt":"2019-04-08T04:53:15","slug":"cest-remarquable-non","status":"publish","type":"post","link":"https:\/\/alexandrecenis.com\/index.php\/2018\/07\/11\/cest-remarquable-non\/","title":{"rendered":"C\u2019est remarquable non ?"},"content":{"rendered":"<p>Baptis\u00e9e\u00a0\u00ab\u00a0Highlight the Remarquable\u00a0\u00bb, cette nouvelle campagne r\u00e9alis\u00e9e par\u00a0le groupe DDB\u00a0est un v\u00e9ritable succ\u00e8s sur\u00a0Twitter. Afin de promouvoir l\u2019utilit\u00e9 du c\u00e9l\u00e8bre surligneur jaune\u00a0Stabilo Boss, la marque a eu l\u2019id\u00e9e de cr\u00e9er de\u00a0splendides banni\u00e8res\u00a0\u00e0 partir de photos d\u2019archives diffus\u00e9es sur Twitter.<\/p>\n<p><!--more--><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-234 size-full\" src=\"http:\/\/alexandrecenis.com\/wp-content\/uploads\/2014\/03\/stabilo-highlighter-ad-goes-viral-3.jpg\" alt=\"\" width=\"600\" height=\"850\" srcset=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2014\/03\/stabilo-highlighter-ad-goes-viral-3.jpg 600w, https:\/\/alexandrecenis.com\/wp-content\/uploads\/2014\/03\/stabilo-highlighter-ad-goes-viral-3-212x300.jpg 212w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/p>\n<p>Le concept\u00a0? Ces banni\u00e8res sont agr\u00e9ment\u00e9es d\u2019un trait de marqueur fluo qui met en lumi\u00e8re\u00a0le portrait de femmes illustres, pourtant\u00a0compl\u00e8tement tomb\u00e9es dans l\u2019oubli. On y d\u00e9couvre ainsi\u00a0Edith Wilson, ancienne premi\u00e8re dame des Etats-Unis qui\u00a0assuma la pr\u00e9sidence\u00a0\u00e0 la suite de la paralysie de son mari, ou encore\u00a0Katherine Johnson, math\u00e9maticienne dont les calculs transmis \u00e0 la NASA permirent le retour en toute s\u00e9curit\u00e9\u00a0de l\u2019\u00e9quipe qui voyagea de la Terre \u00e0 la Lune. Simple et efficace non ?<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-235 size-full\" src=\"http:\/\/alexandrecenis.com\/wp-content\/uploads\/2014\/03\/stabilo-highlighter-ad-goes-viral-4.jpg\" alt=\"\" width=\"600\" height=\"850\" srcset=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2014\/03\/stabilo-highlighter-ad-goes-viral-4.jpg 600w, https:\/\/alexandrecenis.com\/wp-content\/uploads\/2014\/03\/stabilo-highlighter-ad-goes-viral-4-212x300.jpg 212w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Baptis\u00e9e\u00a0\u00ab\u00a0Highlight the Remarquable\u00a0\u00bb, cette nouvelle campagne r\u00e9alis\u00e9e par\u00a0le groupe DDB\u00a0est un v\u00e9ritable succ\u00e8s sur\u00a0Twitter. Afin de promouvoir l\u2019utilit\u00e9 du c\u00e9l\u00e8bre surligneur jaune\u00a0Stabilo Boss, la marque a eu l\u2019id\u00e9e de cr\u00e9er de\u00a0splendides banni\u00e8res\u00a0\u00e0 partir de photos d\u2019archives diffus\u00e9es sur Twitter.<\/p>\n","protected":false},"author":2,"featured_media":237,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[3],"tags":[48,49,46,47],"class_list":["post-24","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tv","tag-couleur","tag-highlight-the-remarquablestabilo-boss","tag-stabilo-boss","tag-surligneur"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>C\u2019est remarquable non ? - Alexandre Cenis<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/alexandrecenis.com\/index.php\/2018\/07\/11\/cest-remarquable-non\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"C\u2019est remarquable non ? - Alexandre Cenis\" \/>\n<meta property=\"og:description\" content=\"Baptis\u00e9e\u00a0\u00ab\u00a0Highlight the Remarquable\u00a0\u00bb, cette nouvelle campagne r\u00e9alis\u00e9e par\u00a0le groupe DDB\u00a0est un v\u00e9ritable succ\u00e8s sur\u00a0Twitter. 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