{"id":1864,"date":"2020-04-20T08:32:30","date_gmt":"2020-04-20T06:32:30","guid":{"rendered":"https:\/\/alexandrecenis.com\/?p=1864"},"modified":"2020-04-20T08:34:45","modified_gmt":"2020-04-20T06:34:45","slug":"1864","status":"publish","type":"post","link":"https:\/\/alexandrecenis.com\/index.php\/2020\/04\/20\/1864\/","title":{"rendered":"Don\u2019t skip foreplay"},"content":{"rendered":"<p style=\"text-align: justify;\">Bien le bonjour le monde digital ! Qu\u2019une marque de pr\u00e9servatifs diffuse ses publicit\u00e9s sur l\u2019une des principaux sites pornographiques au monde atteste d\u2019une certaine coh\u00e9rence dans la strat\u00e9gie. Skyn et Pornhub sont reli\u00e9s par un th\u00e8me commun, pour lequel nous n\u2019allons pas vous faire un dessin. Le duo annonceur \/ agence a souhait\u00e9 aller au-del\u00e0 de la simple pertinence du contexte, en s\u2019investissant d\u2019une mission d\u2019\u00e9ducation sexuelle.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-1871 size-full\" src=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2020\/04\/3.png\" alt=\"\" width=\"797\" height=\"451\" srcset=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2020\/04\/3.png 797w, https:\/\/alexandrecenis.com\/wp-content\/uploads\/2020\/04\/3-480x272.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) 797px, 100vw\" \/><\/p>\n<p style=\"text-align: justify;\">En effet, comme l\u2019explique Sid Lee dans un communiqu\u00e9\u00a0:\u00a0\u00ab\u00a0Aujourd\u2019hui, le porno est la principale source d\u2019\u00e9ducation sexuelle pour les jeunes hommes. Or, <strong>le porno ne repr\u00e9sente pas la vraie vie<\/strong>. <strong>Apprendre \u00e0 avoir des relations sexuelles sur Pornhub, c\u2019est comme apprendre \u00e0 conduire en regardant Fast and Furious<\/strong>\u00a0\u00bb<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-1869 size-full\" src=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2020\/04\/1.png\" alt=\"\" width=\"799\" height=\"449\" srcset=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2020\/04\/1.png 799w, https:\/\/alexandrecenis.com\/wp-content\/uploads\/2020\/04\/1-480x270.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) 799px, 100vw\" \/><\/p>\n<p style=\"text-align: justify;\">Pour diffuser un tel message, deux (faux) plans-s\u00e9quences tr\u00e8s bien raccord\u00e9s \u2013 et \u00e0 l\u2019ambiance confin\u00e9e tr\u00e8s actuelle \u2013 mettent en sc\u00e8ne chacun deux stars du site pour adultes : l\u2019actrice Stoya et l\u2019acteur gay Dale Cooper. Sans oublier leurs partenaires respectifs.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-1870 size-full\" src=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2020\/04\/2.png\" alt=\"\" width=\"799\" height=\"450\" srcset=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2020\/04\/2.png 799w, https:\/\/alexandrecenis.com\/wp-content\/uploads\/2020\/04\/2-480x270.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) 799px, 100vw\" \/><\/p>\n<p style=\"text-align: justify;\">Le message ? \u00abDon\u2019t skip foreplay\u00bb (\u00abNe zappez pas les pr\u00e9liminaires\u00bb ) jeu de mots avec le \u00ab skip ad \u00bb que le public recherche dans les pr\u00e9-rolls pour zapper la publicit\u00e9, et acc\u00e9der au plus vite au contenu d\u00e9sir\u00e9. On retrouve derri\u00e8re la cam\u00e9ra le r\u00e9alisateur catalan\u00a0Sergi Castell\u00e0, ainsi que\u00a0William Blanc\u00a0(Cream) \u00e0 la production.<\/p>\n<p style=\"text-align: center;\"><iframe loading=\"lazy\" src=\"https:\/\/www.youtube.com\/embed\/PRhyhDZAboQ\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p style=\"text-align: center;\"><iframe loading=\"lazy\" src=\"https:\/\/www.youtube.com\/embed\/IJ9WzgloN18\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Bien le bonjour le monde digital ! Qu\u2019une marque de pr\u00e9servatifs diffuse ses publicit\u00e9s sur l\u2019une des principaux sites pornographiques au monde atteste d\u2019une certaine coh\u00e9rence dans la strat\u00e9gie. Skyn et Pornhub sont reli\u00e9s par un th\u00e8me commun, pour lequel nous n\u2019allons pas vous faire un dessin. Le duo annonceur \/ agence a souhait\u00e9 aller [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":1871,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[113,4],"tags":[660,657,663,76,661,662,658,659],"class_list":["post-1864","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-communication","category-marketing","tag-dale-cooper","tag-dont-skip-foreplay","tag-education-sexuelle","tag-pornhub","tag-pre-rolls","tag-skip-ad","tag-skyn","tag-stoya"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Don\u2019t skip foreplay - Alexandre Cenis<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/alexandrecenis.com\/index.php\/2020\/04\/20\/1864\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Don\u2019t skip foreplay - Alexandre Cenis\" \/>\n<meta property=\"og:description\" content=\"Bien le bonjour le monde digital ! Qu\u2019une marque de pr\u00e9servatifs diffuse ses publicit\u00e9s sur l\u2019une des principaux sites pornographiques au monde atteste d\u2019une certaine coh\u00e9rence dans la strat\u00e9gie. Skyn et Pornhub sont reli\u00e9s par un th\u00e8me commun, pour lequel nous n\u2019allons pas vous faire un dessin. 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