{"id":1687,"date":"2020-04-03T08:04:11","date_gmt":"2020-04-03T06:04:11","guid":{"rendered":"https:\/\/alexandrecenis.com\/?p=1687"},"modified":"2020-04-03T08:04:11","modified_gmt":"2020-04-03T06:04:11","slug":"pub-is-pub","status":"publish","type":"post","link":"https:\/\/alexandrecenis.com\/index.php\/2020\/04\/03\/pub-is-pub\/","title":{"rendered":"Pub is Pub"},"content":{"rendered":"<p style=\"text-align: justify;\">Bien le bonjour le monde digital ! Le saviez-vous ? Depuis le 19 mars dernier, les pubs du Royaume-Uni doivent fermer pour \u00e9viter les rassemblements de personne et ainsi endiguer la propagation du virus Covid-19. C\u2019est un coup d\u2019arr\u00eat \u00e0 la culture britannique, culture qu\u2019essaye de pr\u00e9server One Minute Briefs. Avec son initiative solidaire, OMB a mis en place des pubs virtuels pour les habitants du Royaume-Uni.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-1689 size-large\" src=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2020\/04\/draftline-budweiser-actu-1024x561.jpg\" alt=\"\" width=\"1024\" height=\"561\" srcset=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2020\/04\/draftline-budweiser-actu-980x537.jpg 980w, https:\/\/alexandrecenis.com\/wp-content\/uploads\/2020\/04\/draftline-budweiser-actu-480x263.jpg 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1024px, 100vw\" \/><\/p>\n<p style=\"text-align: justify;\">Anheuser-Busch InBev, le g\u00e9ant am\u00e9ricain propri\u00e9taire des bi\u00e8res Budweiser, d\u00e9cide de suivre le chemin d\u2019OMB. En effet, le brasseur a mis en place un syst\u00e8me de carte cadeau. Celles-ci permettent aux clients d\u2019acheter en avance des boissons dans les bars et pubs ferm\u00e9s, en pr\u00e9vision de la r\u00e9ouverture.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-1691 size-large\" src=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2020\/04\/PRC_147812567_1585308801-1024x538.jpg\" alt=\"\" width=\"1024\" height=\"538\" srcset=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2020\/04\/PRC_147812567_1585308801-1024x538.jpg 1024w, https:\/\/alexandrecenis.com\/wp-content\/uploads\/2020\/04\/PRC_147812567_1585308801-980x515.jpg 980w, https:\/\/alexandrecenis.com\/wp-content\/uploads\/2020\/04\/PRC_147812567_1585308801-480x252.jpg 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1024px, 100vw\" \/><\/p>\n<p style=\"text-align: justify;\">Cr\u00e9\u00e9e par l\u2019agence interne draftLine d\u2019Anheuser-Busch InBev, la campagne \u00ab Save Pub Life \u00bb cherche \u00e0 avancer les d\u00e9penses pour aider les propri\u00e9taires \u00e0 traverser cette crise sanitaire et \u00e9conomique. Ainsi le fabricant de Budweiser met \u00e0 disposition des pubs et bars britaniques, 1 million de livres, soit 1,3 millions d\u2019euros. La pr\u00e9sidente de Budweiser Brewing Group au Royaume-Uni, Paula Lindenberg, a comment\u00e9 : \u00ab\u00a0Nous savons que les Britanniques sont passionn\u00e9s par les pubs, c\u2019est pourquoi nous avons lanc\u00e9 notre programme \u00ab\u00a0Save Pub Life\u00a0\u00bb pour les aider pendant cette p\u00e9riode\u00a0\u00bb, a t-elle expliqu\u00e9 dans un communiqu\u00e9.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Bien le bonjour le monde digital ! Le saviez-vous ? Depuis le 19 mars dernier, les pubs du Royaume-Uni doivent fermer pour \u00e9viter les rassemblements de personne et ainsi endiguer la propagation du virus Covid-19. C\u2019est un coup d\u2019arr\u00eat \u00e0 la culture britannique, culture qu\u2019essaye de pr\u00e9server One Minute Briefs. Avec son initiative solidaire, OMB [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":1690,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[113,4],"tags":[607,606,608,609,605],"class_list":["post-1687","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-communication","category-marketing","tag-budweiser-brewing-group","tag-pub","tag-pubs-virtuels","tag-royaume-uni","tag-save-pub-life"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Pub is Pub - Alexandre Cenis<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/alexandrecenis.com\/index.php\/2020\/04\/03\/pub-is-pub\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Pub is Pub - Alexandre Cenis\" \/>\n<meta property=\"og:description\" content=\"Bien le bonjour le monde digital ! Le saviez-vous ? Depuis le 19 mars dernier, les pubs du Royaume-Uni doivent fermer pour \u00e9viter les rassemblements de personne et ainsi endiguer la propagation du virus Covid-19. C\u2019est un coup d\u2019arr\u00eat \u00e0 la culture britannique, culture qu\u2019essaye de pr\u00e9server One Minute Briefs. 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