{"id":1550,"date":"2020-03-09T06:26:14","date_gmt":"2020-03-09T05:26:14","guid":{"rendered":"https:\/\/alexandrecenis.com\/?p=1550"},"modified":"2020-03-09T06:26:14","modified_gmt":"2020-03-09T05:26:14","slug":"le-plein-dassurance","status":"publish","type":"post","link":"https:\/\/alexandrecenis.com\/index.php\/2020\/03\/09\/le-plein-dassurance\/","title":{"rendered":"Le plein d&rsquo;assurance"},"content":{"rendered":"<p style=\"text-align: justify;\">Bien le bonjour le monde digital ! Herv\u00e9 et Fran\u00e7ois sont les furets les plus connus de France. Arriv\u00e9s en 2012, les deux associ\u00e9s sont les mascottes du site Lesfurets.com, un comparateur d\u2019assurance. En collaboration avec l\u2019agence Belle (groupe Babel), nos deux furets reviennent avec une nouvelle campagne.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-1554 size-large\" src=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2020\/03\/lesfurets-belle-papier2-1600x1200-1-1024x768.jpg\" alt=\"\" width=\"1024\" height=\"768\" srcset=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2020\/03\/lesfurets-belle-papier2-1600x1200-1-980x735.jpg 980w, https:\/\/alexandrecenis.com\/wp-content\/uploads\/2020\/03\/lesfurets-belle-papier2-1600x1200-1-480x360.jpg 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1024px, 100vw\" \/><\/p>\n<p style=\"text-align: justify;\">Cette prise de parole du site se joue sur le terrain des autres annonceurs. En effet, les deux furets ont \u00ab\u00a0pirat\u00e9\u00a0\u00bb les publicit\u00e9s des marques automobiles en print, presse ou affichage. Tout y passe et la campagne est m\u00eame \u00e9tendue aux r\u00e9seaux sociaux via le hashtag\u00a0#VignetteGame.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-1553 size-large\" src=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2020\/03\/lesfurets-belle-papier1-1600x1200-1-1024x768.jpg\" alt=\"\" width=\"1024\" height=\"768\" srcset=\"https:\/\/alexandrecenis.com\/wp-content\/uploads\/2020\/03\/lesfurets-belle-papier1-1600x1200-1-980x735.jpg 980w, https:\/\/alexandrecenis.com\/wp-content\/uploads\/2020\/03\/lesfurets-belle-papier1-1600x1200-1-480x360.jpg 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1024px, 100vw\" \/><\/p>\n<p style=\"text-align: justify;\">Dans cette nouvelle prise de parole, Herv\u00e9 et Fran\u00e7ois se sont incrust\u00e9s dans les publicit\u00e9s des autres annonceurs pour poser la question qui d\u00e9range. \u00ab O\u00f9 est la vignette d\u2019assurance ? \u00bb Ford France a jou\u00e9 le jeu en r\u00e9pondant sur Twitter. La campagne est \u00e0 l\u2019image du duo Herv\u00e9 et Fran\u00e7ois : pointue et maligne, elle est pr\u00e9sente sur plusieurs supports et nous rappelle qu\u2019une assurance est obligatoire pour tout v\u00e9hicule.<\/p>\n<p style=\"text-align: center;\"><iframe loading=\"lazy\" src=\"https:\/\/www.youtube.com\/embed\/_Ju8MhrI1Yk\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Bien le bonjour le monde digital ! Herv\u00e9 et Fran\u00e7ois sont les furets les plus connus de France. Arriv\u00e9s en 2012, les deux associ\u00e9s sont les mascottes du site Lesfurets.com, un comparateur d\u2019assurance. En collaboration avec l\u2019agence Belle (groupe Babel), nos deux furets reviennent avec une nouvelle campagne. Cette prise de parole du site se [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":1552,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[2],"tags":[554,553,556,555],"class_list":["post-1550","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-publicite","tag-assurance","tag-les-furets-com","tag-piratage","tag-vignette"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Le plein d&#039;assurance - Alexandre Cenis<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/alexandrecenis.com\/index.php\/2020\/03\/09\/le-plein-dassurance\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Le plein d&#039;assurance - Alexandre Cenis\" \/>\n<meta property=\"og:description\" content=\"Bien le bonjour le monde digital ! Herv\u00e9 et Fran\u00e7ois sont les furets les plus connus de France. Arriv\u00e9s en 2012, les deux associ\u00e9s sont les mascottes du site Lesfurets.com, un comparateur d\u2019assurance. En collaboration avec l\u2019agence Belle (groupe Babel), nos deux furets reviennent avec une nouvelle campagne. 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