{"id":1381,"date":"2020-02-27T07:40:29","date_gmt":"2020-02-27T06:40:29","guid":{"rendered":"https:\/\/alexandrecenis.com\/?p=1381"},"modified":"2020-02-27T07:40:29","modified_gmt":"2020-02-27T06:40:29","slug":"sous-influence","status":"publish","type":"post","link":"https:\/\/alexandrecenis.com\/index.php\/2020\/02\/27\/sous-influence\/","title":{"rendered":"Sous Influence"},"content":{"rendered":"

Bien le bonjour le monde digital ! Si vous \u00eates souvent sur Instagram, vous avez peut-\u00eatre d\u00e9j\u00e0 utilis\u00e9 un de ces filtres \u201croulettes\u201d qui vous attribue un mot ou une image. Il faut dire que le jeu est assez amusant et tourne autour de gimmicks simples \u00e0 comprendre, type \u201cQuel personnage de Disney es-tu ?\u201d. Vous voyez alors d\u00e9filer des dizaines de personnages et de mani\u00e8re al\u00e9atoire et un vous est attribu\u00e9. Vous pouvez ainsi partager et comparer le r\u00e9sultat avec vos amis.<\/p>\n

Un concept qui a visiblement inspir\u00e9 des cr\u00e9atifs fran\u00e7ais qui ont d\u00e9cid\u00e9 de d\u00e9tourner l\u2019usage de ces filtres pour la bonne cause. Baptis\u00e9\u00a0#ACTFOR2020\u00a0ce dernier fonctionne de la m\u00eame mani\u00e8re mais remplace les comparaisons \u201cfutiles\u201d par un message important : \u201cEn 2020, je me bats pour\u201d.S\u2019affiche ensuite une s\u00e9rie de causes \u00e0 d\u00e9fendre, du r\u00e9chauffement climatique \u00e0 la maltraitance animale en passant par les discriminations li\u00e9es aux handicaps et plus encore.<\/p>\n

\"\"Une fois votre cause attribu\u00e9e, vous pouvez passer \u00e0 l\u2019action via une\u00a0cagnotte Leetchi\u00a0\u201ccertifi\u00e9e\u201d en lien des filtres et qui garantit une collecte des dons et leur transfert vers les associations d\u00e9sign\u00e9es. Plus d\u2019une vingtaine d\u2019associations sont aujourd\u2019hui list\u00e9es sur la\u00a0page Leetchi\u00a0qui pr\u00e9sente plus d\u2019informations sur le concept.<\/p>\n

\"\"<\/p>\n

Une id\u00e9e d\u00e9velopp\u00e9e par\u00a0Les Venants\u00a0et le studio\u00a0The Sun Project\u00a0que vous pouvez tester en\u00a0cliquant ici.<\/a> \u00c7a ne fonctionne \u00e9videmment que sur mobile : il suffit de cliquer sur le symbole \u201cEffet\u201d (le visage avec les deux petits plus) pour voir et tester le filtre #ACTFOR2020.<\/p>\n","protected":false},"excerpt":{"rendered":"

Bien le bonjour le monde digital ! Si vous \u00eates souvent sur Instagram, vous avez peut-\u00eatre d\u00e9j\u00e0 utilis\u00e9 un de ces filtres \u201croulettes\u201d qui vous attribue un mot ou une image. Il faut dire que le jeu est assez amusant et tourne autour de gimmicks simples \u00e0 comprendre, type \u201cQuel personnage de Disney es-tu ?\u201d. […]<\/p>\n","protected":false},"author":1,"featured_media":1384,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[4],"tags":[537,541,538,542,386,539,540],"class_list":["post-1381","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing","tag-actfor2020","tag-cagnotte","tag-fltres","tag-injustice","tag-instagram","tag-les-venants","tag-the-sun-project"],"yoast_head":"\nSous Influence - Alexandre Cenis<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/alexandrecenis.com\/index.php\/2020\/02\/27\/sous-influence\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Sous Influence - Alexandre Cenis\" \/>\n<meta property=\"og:description\" content=\"Bien le bonjour le monde digital ! 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